Accompanying the Phoenix - Chapter 35.1

Roy’s life was nothing special. The only thing commendable was the last few moments when he saved a mother and her child from a drunk driver.
…
It’s really an egg! Damn it, what kind of monster have I become? Did I fall into Hell instead of making it to Heaven??
Join Roy as he ventures through various worlds with the Custom Made Demon King System—a system that allows Roy to draw anything he can imagine and create it through exchanging souls!

A wonder falling down from heaven! A boy possessed by strange blood! Gods tremble! Demons flee! A boy from the land of Dong Zhou. A pink skull as his sworn friend until death. A story of a determined warrior struggling for power. A legend that shakes the galaxy and disturbs the worlds of god, demon and man.

- Description from Novelupdates

He is the heir of Di Hao Group; decisive, cold-blooded yet dotes on his wife a little too much.

“Even if this universe is truly nothing more than a brutal bloody shadowy forest, we Cultivators will burn all that we have just to give off a single weak flickering spark in the darkness!