This Lord is Very Scientific-Chapter 701 - 633
On the floor of the training room, the centaur had blood seeping from the corner of his mouth, his face flushed red, but it quickly subsided.
He had used Magic Power.
The centaur's magic was boiling, and his injuries were swiftly healing under the power of a professional.
The main problem was internal injuries.
Before reaching the fifteenth level, injuries to the body needed to be protected, offset, or healed using professional power.
Otherwise, even a fourteenth-level expert would die as if his heart had been dug out.
However, in gladiatorial combat, protection with magic is not allowed; otherwise, how could a ten-level plus expert protect his body with magic at any time?
Thus, gladiators cannot use Magic Power at any time in the arena.
If they encounter life-threatening danger, they can use it, but such situations are rare because referees are watching and can cancel the restrictions at the first moment.
Of course, there have been death incidents in the arena, especially as levels get higher, though such incidents are rare.
(In the game company context, this text uses Sanqi Mutual Entertainment as an example to explain the impact of a diversification strategy on the performance of game companies.
It highlights the enhancement of company performance, bringing about a process from quantitative to qualitative change in the development of game companies.
1. The macro background of diversification strategy
Entering 2021, under the effective control of the pandemic by the state, people's lives returned to normal, and the economic and cultural sectors showed signs of recovery. On April 30, 2021, according to relevant data released by the National Bureau of Statistics, the development of the national cultural industry had basically returned to pre-pandemic levels [1]. For the game industry, which occupies a large proportion of the cultural industry, this is extremely favorable news. Although the pandemic did not have a significant impact on the game industry, the inability to conduct offline activities continued to affect the performance of game companies. As the cultural industry warms up, for most game companies, this means that the great development and prosperity of the cultural industry can promote more game companies to embark on a path of continuous development [2].
From the outbreak of the pandemic last year to the current stabilization of the situation, the state has issued relevant policies from various aspects such as finance, institutions, and finance to support the development of the cultural industry. Although the pandemic has hindered people's movements, it cannot control the speed of online network dissemination. More and more new media emerged, driving the development of the cultural industry during the pandemic prevention period. However, with many enterprises trying to enter the online market, the competitive environment among cultural industries has become extremely fierce. Many traditional offline enterprises could not withstand the pandemic's impact and were eliminated by society. However, in this short two-year period, numerous cultural industries have successfully transformed, relying on diversification strategies to accelerate transformation and upgrading, and have also gained considerable benefits during the increased consumer spending period of the pandemic prevention, acquiring more diverse development models and income channels. For example, the transformation made by Sanqi Mutual Entertainment during the pandemic is worth emulating for most game companies [3]. 𝐟𝕣𝕖𝐞𝐰𝕖𝚋𝐧𝗼𝚟𝐞𝕝.𝗰𝐨𝐦
2. Brief analysis and classification of diversification strategy
(1) Brief analysis of diversification strategy
Diversification strategy was proposed by the founder of strategic management, Igor Ansoff, in his book "What is Corporate Strategy," which mentions the classification of diversification strategy. This strategic model, which has influenced the world, is involved in the management policies and guidelines of multiple countries, so today, every enterprise, big or small, is seeking its place according to the development model of diversification strategy [4].
(2) Classification and meaning of diversification strategy
Diversification strategy is divided into four types: horizontal diversification, vertical integration, concentric diversification, and overall diversification. The four different models derived from the diversification strategy also have different meanings. Horizontal diversification refers to enterprises using the initial conditions provided by the market to produce new products that can meet new user needs, thereby driving market consumption. Vertical integration allows enterprises to derive vertically based on their development, penetrate the product supply chain into other market fields to seek new consumer targets. Concentric diversification emphasizes innovation based on existing technology, requiring the production of new products within the existing production scope, achieving the entire process through the transformation of existing technology. Overall diversification emphasizes the expansion of business scope, requiring enterprises to relate raw materials and technologies related to their products and market factors to expand their business scope [5].
3. The impact of diversification strategy on the performance of game companies
It can be said that in the operational process of all game companies, the impact of diversification strategy on the performance of game companies is divided into two parts: operation mode changes and strategic planning transfer. The changes in these two parts gradually generate effects that drive the improvement of company performance. The impact of diversification strategy is multifaceted. This paper will use Sanqi Mutual Entertainment Game Company as an example to analyze the impact of diversification strategy on the performance of game companies [6].
(1) Change in operation mode
Currently, the main operating scope of Sanqi Mutual Entertainment Game Company is very extensive. This is also due to the advantages brought by the diversification strategy. The company's business not only involves the operation of interactive entertainment but also independently undertakes the development and distribution of mobile games and web games under Sanqi Mutual Entertainment Game Company. In recent development years, it has continued to innovate by keeping up with the era's technology, expanding the market to include film and television, anime, and the secondary realm. It also shapes its market cultural industry chain in music, VR technology, and various live-entertainment businesses.
Founded in 1995, the development path of Sanqi Mutual Entertainment Game Company was not smooth at first. The predecessor of Sanqi Mutual Entertainment Game Company was a small enterprise. Initially, Sanqi Mutual Entertainment's industrial chain did not involve the operation of the game and entertainment industries and always faced the risk of being swallowed by the market. However, relying on the steady development of a single industry, Sanqi Mutual Entertainment Company was listed in 2011. But with poor later-stage operation and market contraction, Sanqi Mutual Entertainment still could not escape being acquired.
In 2014, Wuhu Shunrong Auto Parts Co., Ltd. acquired a 60% stake in Shanghai Sanqi Mutual Entertainment Technology Co., Ltd. Although it was nominally acquired, for Sanqi Mutual Entertainment, it was a development opportunity worth seizing. The two companies completed various industrial asset restructuring under multi-faceted cooperation. It is worth mentioning that the strategy that Sanqi Mutual Entertainment has always operated was beginning to show its edge. Sanqi Mutual Entertainment Company transformed from a single modern cultural creative company before acquisition to a dual-main business listed company with advanced production manufacturing and modern cultural creativity in parallel. Correspondingly, Sanqi Mutual Entertainment's company operating strategy also changed, and the business scope previously covered by the cultural creative industry
