Real Man-Chapter 806

Chapter 806

Yoo-hyun paused for a moment before asking a question.

“Doha, what did you find different after coming to Japan?”

“Anything?”

“Yeah. Anything.”

“Well, I noticed that they prefer a different style of web sites. The main pages of Japanese sites have too many characters.”

Because of this difference, Nadoha had a lot of trouble preparing the Japanese service.

Yoo-hyun nodded and narrowed down the scope.

“It’s not just the web sites. There are a lot of characters everywhere you go.”

“Yes. The book covers, too. And the titles are very long.”

“Right. Look at that billboard over there.”

Yoo-hyun pointed to a large billboard that had more Japanese characters than pictures.

It was a scene that was hard to see in Korea, where they liked simple and clean images.

Nadoha, who was quietly looking out the window, asked.

“Why is that?”

“It’s because the pattern of consuming information is different from our country. Here, they think that the more content they show at once, the more reliable it is.”

“Oh, I see. But is that important?”

“Of course it is.”

Hansung Electronics had knocked on the Japanese market countless times, but they had failed every time.

Yoo-hyun, who became the person in charge, also couldn’t overcome that wall.

It was only after a long time that Yoo-hyun found out the reason.

Trust.

This word contained the key to succeed in the Japanese market.

Clang.

Yoo-hyun got off the car at a public parking lot in Akihabara and continued his speech.

“Do you know what the first thing that Chairman Son Jeong-ui did when he founded the company?”

“I don’t know.”

“Software distribution, right? I heard that Chairman Son Jeong-ui chose distribution as his main business from the beginning, rather than development.”

Yoo-hyun shook his head at the answer of Director Lee Seung-hyuk.

“No. It was a magazine company acquisition.”

“Oh, a magazine company.”

“Yes. He became the editor-in-chief of an IT magazine. And he also made 2 trillion won by listing Softbank’s stock.”

Yoo-hyun’s words were immediately followed by Director Lee Seung-hyuk.

“I know that. He acquired Ziff Davis, the world’s best IT magazine.”

“That’s right. To control the information bottleneck. That’s also why he dominates most of the magazine companies in Japan now.”

Son Jeong-ui created his own publicity channel with the magazine companies he bought, and blocked the information of his competitors.

That was the reason why he succeeded in Yahoo and Apple Phone, and prevented other foreign products from entering.

Thanks to that, he was able to make everything go through his hands.

Shuffle shuffle.

Nadoha, who was following Yoo-hyun in front, raised a question.

“But isn’t that a very old-fashioned way?”

“Old-fashioned?”

“Yeah. It’s the internet era now. Who reads magazines? You can search for everything with a few clicks.”

Nadoha’s words were not wrong.

Yoo-hyun also thought so in the past, and tried to break through the information in a different way, but he failed every time.

“No. The information on the internet doesn’t work well in Japan. Because it’s not written by experts.”

“Experts could have written it, too.”

“Those experts are all in the magazines. Japan has a much more developed magazine culture than our country.”

Nadoha muttered at Yoo-hyun’s answer.

“So that’s why the Japanese people are not interested in the test version of Reverb?”

“That’s right. They wouldn’t trust the reviews written by ordinary people.”

“Bro, then we should go to Softbank more. They have a tight grip on the magazine companies, right?”

“They don’t have everything. There’s one major company that Chairman Son Jeong-ui couldn’t acquire.”

“Where is that?”

As soon as Nadoha asked, the answer popped out of Director Lee Seung-hyuk’s mouth.

“Moromoro?”

“Director, you know.”

“I do. We used to work there as a subcontractor. Don’t tell me... Are we going to Moromoro now?”

“Yes. That’s where we’ll make our stand.”

“Wow.”

Director Lee Seung-hyuk couldn’t close his mouth in surprise.

But Yoo-hyun’s thoughts were firm.

To do what Son Jeong-ui couldn’t do even with a lot of money.

That would be the key point of this Reverb’s entry into Japan.

At that moment.

In the chairman’s office of the Softbank building located in Minamoto-ku.

A man with a bald head, a small stature, and a kind smile on his face asked his secretary director.

“Did you say that Danaka is digging behind us?”

“Yes, chairman. He seems to have received instructions from Steve Han.”

“By the way, it’s strange. I’ve been hearing Steve Han’s name a lot lately.”

“Who else mentioned him?”

“Paul Graham called me and casually dropped it. He sounded like he wanted to meet me. I have no intention of meeting him, though.”

Son Jeong-ui recalled the connection he had made while learning consulting during his study abroad in the US.

The secretary director reported as soon as he confirmed the message he received from the informant.

“Steve Han just entered the country.”

“I see. If he contacts us, block him.”

“Sir, that’s...”

“What is it?”

“He’s in front of Moromoro’s headquarters right now.”

“What?”

Son Jeong-ui’s eyes widened at the unexpected move.

Meanwhile.

Yoo-hyun arrived at his destination and sat on a bench nearby, looking at the building in front of him.

The large letters engraved on the top of the 5-story brick building caught his eye.

Moromoro.

Before entering the building, Yoo-hyun glanced around.

He saw people passing by the busy street, people smoking between the crowded buildings, and people chatting in front of the fluttering banners.

‘Someone must be watching from somewhere.’

He thought of Son Jeong-ui.

He had attracted his attention through Paul Graham, and made the information leak out from Danaka.

He, who was sensitive to information more than anyone else, wouldn’t be uninterested.

Maybe he had attached an informant to Yoo-hyun as soon as he arrived in Japan?

He must have received a report that he was in front of Moromoro by now.

He had to button up the first button well for the future negotiations with him.

Yoo-hyun already had a plan in his mind.

But since it wasn’t time to talk yet, he was just humming.

Director Lee Seung-hyuk, who didn’t know the situation, looked very worried.

“President, are you really thinking of acquiring Moromoro?”

“Yes. I have to.”

“That’s impossible. That’s something that Chairman Son Jeong-ui couldn’t do.”

Director Lee Seung-hyuk shook his head firmly, and Nadoha, who was sitting next to him, asked curiously.

“What kind of place is Moromoro that you say that?”

“That’s...”

Director Lee Seung-hyuk looked at Yoo-hyun as if asking if he could answer.

“Director, you’ve experienced it yourself. I want to hear it, too.”

“Then I’ll tell you at the level of the director.”

“Okay. Please do.”

“Moromoro is one of the three major magazine companies in Japan. The unique thing is that unlike other magazine companies, they cover various categories such as IT, fashion, culture, and entertainment at the same time. But...”

Director Lee Seung-hyuk explained to Nadoha step by step.

Moru Moru’s IT magazine ranked third in the industry, following the magazine companies owned by Son Jeong-ui.

Although it was true that their sales were far behind in the IT field alone, the story changed completely when other categories were included.

Moru Moru had five types of magazines.

These magazines, which had completely different characteristics, were recognized for their expertise in each field and achieved decent results.

Moru Moru was the only magazine company that covered such a variety of categories and had good performance.

But that was not all.

The influence and ripple effect that Moru Moru had in Japan was comparable to the top magazine companies in each field.

Despite being far behind in terms of size and number of employees, their achievements were amazing.

The reason for this?

It was thanks to the passionate fan base that supported Moru Moru.

Nadoha, who was listening, defined it in one word.

“So, it’s a magazine company that otakus are crazy about?”

“The content is very professional. They cover a wide range of fields. And the quality is very high.”

“That’s amazing. How do they do that?”

Yoo-hyun answered the question.

“The editors here are so talented. Each individual’s value is also enormous.”

“But they don’t operate for money, right?”

“Right. Moru Moru is a company that says no to advertisers no matter how much they ask. That’s why the editors have their own fans.”

“Wow! That’s cool. If they work as Reverb members, it would be a hit. Is that why you want to acquire them?”

“Basically, yes.”

What if the best experts in each field in Japan became Reverb members?

They could break the perception of Japanese people who did not trust the information they got online in an instant.

This would play a decisive role in Reverb’s position in the Japanese market.

Lee Seunghyuk, the manager who had the same picture in his head as Yoo-hyun, objected.

“But that’s impossible. Moru Moru is very closed and has a solid capital. They will never hand over their company to anyone.”

“Let’s talk about it again after we try it now.”

“Now? Without any preparation?”

Swoosh.

“I’ll take care of it, so just come with me.”

Yoo-hyun got up from his seat and smiled, then moved first.

Lee Seunghyuk, who followed him hastily, uttered a worried voice.

“President, you won’t even pass the entrance. This is a place I haven’t been able to enter even though I’ve been in charge of outsourcing work for a year.”

“Isn’t that because you communicated by email?”

“That’s not it. Moru Moru’s security system is so strict that even major advertisers can’t step in without permission. You need a special reason to get permission...”

Lee Seunghyuk gave a long speech to dissuade him.

Yoo-hyun’s action seemed reckless to that extent.

But what the hell?

The security guard at the entrance came up and asked politely.

“Are you Steve?”

“Yes. That’s me.”

“I’ll guide you. The president is waiting for you.”

“Sure.”

Yoo-hyun walked in as if it was natural.

‘He’s not just going in, he’s meeting the president?’

“How the hell...”

Lee Seunghyuk, who lost his words, blinked his eyes.

Moru Moru’s five-story building was not that big.

Nevertheless, seeing that quite a lot of security guards were deployed, it felt like they cared a lot about the safety and security of their employees.

‘Or maybe they have a reason to do so.’ freeweɓnovēl.coɱ

Yoo-hyun walked in, taking a close look at the interior of the company.

After breaking through the tight security and entering inside, he was captivated by the geometric patterns drawn on the bright primary color walls.

The cute decorations that followed showed Moru Moru’s lively colors.

“Here it is. Then.”

Bow.

The inside of the president’s office on the fifth floor, which he entered with the guide, was even more unique.

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