Pampered by the School Bully-Chapter 1065 - 1052: The Game Goes Viral at Launch! (Part 2)

Around 7:30, Huo Feng left the hotel.

Before he left, he extended the room stay for one more day at the hotel front desk using his private funds.

At moments like this, private funds really came in handy.

Huo Feng felt comfortable.

Pu Sangzhi, left in the hotel, lazed in bed until 8 o’clock. After a quick wash, she went downstairs to the restaurant for breakfast, as it was included in the hotel stay.

Then, at 9 o’clock, Pu Sangzhi, Ye Qingcao, and Yan Siyuan started a WeChat voice call, staying online to keep in touch.

At 9 AM, the first game from Yuanfeng Studio, "Let’s Take the College Entrance Exam Together," officially launched!

Yan Siyuan shared the news with Pu Sangzhi and Ye Qingcao. Since Huo Feng was absent, Pu Sangzhi took over the role of partner.

After the game launched, ten servers started up simultaneously.

Yan Siyuan uploaded the game to the Android app store, Apple store, and even the PC version to WeGame.

Since the mobile game download was completely free, the game was also entirely free on WeGame.

After the game launched, Yan Siyuan immediately released the TikTok short video he had recorded earlier with Huo Feng’s help from a film crew.

Pu Sangzhi also logged into Huo Feng’s TikTok account to post promotional ads, and directly spent 2000 yuan on promotions.

Then, Pu Sangzhi logged into the ’Yuanfeng Studio’ Weibo account, which Yan Siyuan had previously registered specifically for work purposes.

After a series of operations, Pu Sangzhi posted the game promo video featuring Huo Feng and Yan Siyuan on Weibo.

Additionally, Pu Sangzhi, Yan Siyuan, and Ye Qingcao each reached out to several big Weibo V bloggers, paying them to help promote the game.

Moreover, Yan Siyuan had already secured some networking media channels, which all released the game advertisements within the day.

Out of the 600,000 yuan promotion budget, Yan Siyuan had spent 500,000, with the remaining 100,000 used to purchase servers. Each server cost over 10,000 yuan, and he bought ten of them...

As for the larger online media promotion channels like Toutiao, Kandian, TikTok, and Baidu, Yan Siyuan signed them up for a monthly package.

This means that during this month, there will be daily advertisements for his game on these channels.

However, the frequency of the push depends on the effectiveness of the promotions.

In other words, by the first day of the game’s launch, Yan Siyuan’s entire budget was exhausted.

Pu Sangzhi and Huo Feng had also spent 100,000 yuan out of their previous 110,000 yuan investment...

So, Pu Sangzhi and Huo Feng had practically put all their belongings into this game.

On the first day of the game’s launch, Pu Sangzhi was extremely nervous!

Although she was always in the hotel, her phone and laptop never stopped.

The laptop belonged to Huo Feng, and Pu Sangzhi constantly refreshed webpages, looking for the game’s promotional ads on various major websites...

The game launched at 9 o’clock, and by 10:30, Yan Siyuan brought good news via WeChat voice call, "Download numbers are up. The game downloads on the Android store and Apple store are consistently rising, and now they’ve surpassed ten thousand."

Pu Sangzhi was just about to celebrate when she heard Yan Siyuan say, "But don’t get too excited yet. Although the download numbers are increasing, it doesn’t mean we’ve reached our audience. Zone 1 server is already busy, we need to keep observing for a day."

Hearing this, Pu Sangzhi let out a long sigh and, with a nervous gaze on the computer screen, said, "I just saw several big Weibo V bloggers have already reposted the studio’s Weibo. The ads on Sina are officially live, too. Huo Feng’s TikTok ad video already has over 5000 fan comments, with fans saying they want to download the game."

Yan Siyuan replied, "All promotion channels are up, and the game’s launch heat is decent. However, with such strong advertisement support, only having over ten thousand downloads isn’t nearly enough, let’s wait and see."

Pu Sangzhi: "Okay."

Ye Qingcao also said, "I saw comments under our software in the Android store. They’re all positive reviews! But... it seems like they’re from Feng Ge’s fans."

"Hmm." 𝒻𝘳𝘦𝘦𝘸ℯ𝒷𝘯𝘰𝑣ℯ𝑙.𝘤𝑜𝘮

Yan Siyuan responded, "I believe a large portion of the current downloads are from Huo Feng’s fans, which is a good thing. His fans will leave good reviews, which really benefits our game."

Ye Qingcao added, "Thanks to Feng Ge being such a big internet celebrity! Feng Ge is awesome!"

Thanks to Huo Feng, the game had a smooth start with signs of going viral.

However, no one let their guard down and continued to monitor various data and promotions.

At 12:30 PM, Yan Siyuan said in the voice group chat, "Game downloads reached 100,000. All servers are still stable, and backend data shows that the average user online time is two and a half hours, indicating good game stickiness."

From the 9 AM launch to 12:30 PM, in just 3 and a half hours, the average user online time was two and a half hours...

This indicates that most users who downloaded the game are still playing it!

This proves the game has strong stickiness and is absolutely the kind of game that gets you addicted once you start playing!

Yan Siyuan shared another major piece of good news: "Among the online users, some have already begun making in-game purchases. The game’s current income has reached 30,000, and since we self-initiate and self-operate, the income entirely belongs to the studio without needing to share it!"

When announcing the financial gain, the usually calm Yan Siyuan’s tone even trembled slightly, showing how excited he was...