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Rise of the Arms Dealer in the World War - Chapter 291 - 292 Coca Cola Marketing Strategy
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... a copycat, is hard for everyone at Coca Cola to accept, especially since last month, Pepsi was still begging Coca Cola to acquire them.
The president pointed to the Pepsi bottles on the table.
"They’ve changed their packaging and sales strategy. The products are here, so let’s study them carefully and find a way to respond."
A senior executive picked up a bottle of Pepsi.
"The packaging is no different from ours, and the bottle shape is the same. They just change ...
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