Nowadays, these trade shows have only been popular for the past two years. Once these two years pass and more private businesses emerge, these trade shows will gradually be phased out. However, during these two years, they must seize the opportunity. At current trade shows, thousands upon thousands of products can be sold within just a few days.

She plans to set up a stall at the clothing exhibition, mainly because she deals in wedding dresses and evening gowns. The demand isn’t huge, so she’s planning to rent a smaller booth. She asked Lin Wan if they want to join.

Of course, they are going to participate. Lin Wan thought about it for two days and decided it would be best for Yang Kui to handle this. Yang is now the distributor in Z City and has been doing quite well in the past two years. Their wholesale volume ranks among the top of the distributors.

Yang Kui has never done such an event and doesn’t know what to do. So, she has been seeking advice from Lin Wan on how to proceed, especially regarding promotional strategies.

Right now, their main task is to first secure a good location, then inform Su Ling’s side to prepare the most popular products at the moment and the unsalable ones from last year. Once they are uniformly sent over, they will devise an event plan.

Lin Wan’s idea is to hold a big off-season promotion, heavily discounting last season’s winter clothes, then offer bundled deals for the new spring and summer collections. By combining two outfits, they can still make a good profit.

This gives the public the impression of buying two items for the price of one. They will also offer a 50% discount on current season clothing.

Of course, at the trade show, they can’t just randomly place a few tables and sell items that way. It wouldn’t attract many customers. They must ensure the booth is well decorated, and naturally, the manufacturer should cover these decoration costs.

The booth should stand out and give people a refreshing feeling, reflecting their brand and attracting customers.

Yang Kui successfully rented an over-a-hundred-square-meter space diagonally near the entrance for a week at a cost of 500 yuan for the booth.

This price is quite frightening. Lin Wan also asked her second aunt to find a few workers to help them set up the signage and promotional materials at the entrance.

After a week’s hard work, they finally got everything sorted out.

Over at the factory, similar trade shows are happening in other cities, and Su Ling encourages all distributors to participate. They cover half of the booth fees and provide the signage and decorations.

The distributors are naturally willing to participate. Spending half the money to earn big profits in volume sales, they’re eager to get involved.

Recently, both the unsalable and popular styles of clothing have been selling in large quantities. Workers are busy working overtime every day.

Ultimately, it turned out that the off-season clothes sold even better because the factory was selling them cheaply, and the distributors also priced them low. Most people at the trade shows were drawn by the bargains and loved the affordable items.

At the start of the trade show, Lin Wan transferred two of her staff to help Yang Kui because they were extremely busy. On the first day, a massive number of citizens flooded in, leaving almost no room to move.

On the first day, Yang Kui sold more than a thousand pieces of clothing.

On Wang Leqin’s side, she mentioned that since she deals in wedding dresses and evening gowns, the demand was small. Nonetheless, she learned to put up a simple storefront. Surprisingly, on the first day, she received dozens of dress orders and sold five wedding gowns. 𝓯𝓻𝓮𝙚𝙬𝓮𝙗𝒏𝙤𝒗𝙚𝙡.𝒄𝒐𝓶

Wang Leqin originally brought one clerk with her. On the second day, she brought in two more clerks as she feared they couldn’t handle the rush. She even had to bring her mom along.

Coincidentally, Yang Wei was on leave today. He planned to go back to his hometown to visit his parents. However, hearing from his comrades that there was a trade show nearby, he decided to drop by and pick up some gifts. Who would have thought he would run into them? Lin Wan was so busy she could barely speak to him.

Coincidentally, Wang Leqin was next door to them, so Yang Wei went over to greet her. Unexpectedly, Wang Leqin’s mom was there and took a liking to Yang Wei.

After some inquiries, she found out Yang Wei was divorced and childless. She felt he would be a good match for her daughter, Wang Leqin, and began asking him lots of questions.

Wang Leqin didn’t want her mom to engage too much with Yang Wei, but she was too busy to intervene. Seeing how busy they were, Yang Wei eventually stayed to help with miscellaneous tasks at Wang Leqin’s stand.

This made Wang Leqin’s mom even more satisfied with Yang Wei, as she knew Yang Wei was acquainted with them.

Afterwards, she went to her mom’s house to inquire about Yang Wei from Lin Wan.

Once her mom found out about this, she wasted no time but directly chatted with Wang Leqin’s mom about Yang Wei.