Transmigrated as the Stepmother of a Rebellious Heir-Chapter 332 - 184: The Game
Chapter 332: Chapter 184: The Game
Even Wang Tian didn’t quite understand, "Aren’t these brands quite good? Why refuse them?"
"They taste bad, they don’t work well."
Shu Wan spoke the truth.
The few major brands that sought her endorsement, Shu Wan had tried them all: the jelly was too sweet, the cookies too hard, and as for the skincare product, Shu Wan hadn’t dared to use it, it smelled faintly toxic.
"...."
Wang Tian initially wanted to say Shu Wan was being too picky, but then he thought about Shu Wan’s current status and felt it was appropriate for her to disdain these brands.
"However, this one is okay."
From a pile of products, Shu Wan picked out a nondescript hand cream. "This one is okay."
Wang Tian glanced at it; the brand name "Jumping Frog" made him feel slightly dizzy, it was obviously produced in a small workshop.
Before coming here, Wang Tian had actually sifted through the products once, and this hand cream must have been overlooked and forgotten in some corner.
"You haven’t accepted any endorsements yet, and the quality of the first one can set the foundation for your future endorsements. Are you sure you want to take this one?"
The ranking system in the entertainment circle is very clear, and commercial brands also determine their endorsement fees based on the star’s status.
That is why so many celebrities desperately try to break into the top ranks, because the endorsement income for top-tier stars is much higher.
"Aren’t you saying you’re short on money?"
Wang Tian also found it strange that if one were to look at Shu Wan’s food, clothing, and housing, one outfit could buy a house, but Shu Wan seemed to be in need of more money and always wanted to earn more.
"Then, let’s do this," Shu Wan thought for a moment and then pointed to a kind of cookie in front of her and the hand cream she had just discussed, "these two then."
"Okay."
Although he still couldn’t persuade Shu Wan to give up that terribly-named brand, at least it was a deal with a top-tier brand.
Wang Tian quickly went ahead to contact the brand owners. When he contacted Jumping Frog, the brand side was confused, "Huh? When did we send you an invitation?"
"Didn’t you? Then it must have been our mistake, sorry about that."
Wang Tian said, preparing to hang up the call.
Then, out of curiosity, the other party asked, "Excuse me, which celebrity is this?"
"Shu Wan."
"Oh, Shu Wan, ah?! Shu Wan?! Please hold on a moment."
It sounded like the person with the phone was running.
Soon after, a conversation came through, "Boss, Shu Wan’s manager is inquiring about an endorsement deal."
"Shu Wan? Really?" The man’s voice was immensely excited, "Give me the phone quick."
Soon, the phone was handed over to a middle-aged man, "Is this the Shu Wan from ’Yun Ni’? My wife adores you. You name the endorsement fee, and it’s yours, I’m hiring you."
Wang Tian paused, "Ah, your standard rate will be fine."
"Good, we’ll sign the contract tomorrow."
"Alright, we’ll be in touch about the poster and advertisement shoots later."
"No worries, do it whatever way you think is best, I’ll pay." The boss was very generous.
"Alright."
Although Wang Tian felt embarrassed about mentioning such a small brand, the boss gave him a very good impression, and he was quite willing to proceed with this partnership.
The hit show ’Yun Ni’ brought a springtime of followers for all its actors.
The leads, Lin Man and Qin Yu were already top-tier actors. While the series did boost their popularity to a certain degree, there wasn’t an excessive surge.
But Shu Wan was different. Before ’Yun Ni,’ her status in the entertainment circle was at best, marginal tier seven or eight. While her popularity was high, it was not solidified with endorsements or notable works.
Now that ’Yun Ni’ had concluded, industry insiders predicted that Shu Wan, having gained the most traffic, would surely ascend in commercial value. Thus, everyone looked forward to seeing which commercial brands might engage Shu Wan.
Then the studio officially announced Shu Wan’s collaboration with the Jumping Frog brand.
Fans seeing this brand’s name even doubted whether the studio’s account had been hacked.
[Does the studio not realize how crucial the first commercial brand is for an artist after they blow up?? Can’t they cherish their reputation? I’m really disappointed.]
[I just checked out this brand, the packaging is so tacky, feels like a no-brand product. Are you really that desperate for money? Couldn’t you secure a more high-end endorsement for Shu Wan?]
[Isn’t Shu Wan quite impressive? Why would she be so unclear when choosing endorsements? Thankfully I haven’t started being her fan yet, this is too ridiculous.]
Artists like Shu Wan, who had just become popular, really needed to solidify their first batch of fans.
But after this endorsement fiasco, fans felt humiliated and naturally didn’t want to be loyal fans of Shu Wan.
Even though the studio quickly announced another collaboration with a major brand, it couldn’t quell the fans’ anger.
Had this occurred previously, Wang Tian would have been frustrated, but now, he had learned to be patient.
Because as long as Shu Wan was there, her reputation would surely recover.
This was the lesson learned over such a long time.
Despite the fans’ protests, the endorsement cooperation continued to proceed as planned, and the business activities were methodically carried out.
Today, Shu Wan was invited to a competitive survival event, participating as a celebrity team member along with professional players.
Events like the survival game from big corporations invited celebrities periodically to participate in various activities to expand their influence.
The gaming company had noticed Shu Wan’s performance in a reality show before and had thus sent her an invitation.
Others invited, who had previously played the survival game, included celebrities.
Including Shu Wan, a total of two men and two women would team up with two groups of professional players to play three friendly matches. The winning team would receive a special grand prize from the game officials.
Fans were familiar with both groups of professional players, one was the TY team from Han Country here for an exchange, and the other was the CN team from Hua Country.
The four celebrities were Shu Wan, Chen Jiao, Zhang Xin, and Xu Ming.
If judged by real skill, Shu Wan was undoubtedly the best among these performers, but the public didn’t know that.
After all, except for that time she played a round on a reality show, Shu Wan had never revealed her gaming skills, so few people knew about Shu Wan’s abilities.
But the other three were invited mainly because they often revealed to the public that they enjoyed playing games, so in everyone’s eyes, their gaming skills were certainly strong.
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