Starting from a Bar to Sign Internet Celebrities-Chapter 53 - 51: The God of the VLOG Track and the Importance of Clip Accounts
It was as if that one sentence had unleashed all of Yinyin’s courage. Her eyes were already welling up.
Chen Jincheng, however, looked at her with a half-smile. ’How could I not understand what she means?’
For someone like him, who had become jaded and seen it all, it was partly about understanding and partly about assessing the girl’s "quality."
Facing his brazen gaze, Yinyin clearly didn’t want to miss the chance to be promoted. She took two more steps forward, took the initiative to grab his hand, and wheedled in a low voice, "Boss, you have to believe me!"
Clearly, under these circumstances, it was clear that things would naturally take their course.
That is, if it hadn’t been for the sudden knock on the door, and Sister Hong’s voice calling out, "Boss!"
"Come in," Chen Jincheng replied.
Hearing Sister Hong’s voice, Yinyin hastily composed her expression and pulled her hand back.
Sister Hong came in and was taken aback for a moment when she saw Yinyin. "Yinyin, aren’t you streaming?"
"I was just asking the boss for some advice. I’m going now!" Yinyin said, hurrying out of the office. At the door, she couldn’t help but glance back at her boss.
After Yinyin left, Sister Hong looked at Chen Jincheng with a scrutinizing gaze. "Did I come at a bad time? Did I interrupt you fishing in the company pond?"
"Sister Hong, am I that kind of person?" Chen Jincheng gave an awkward smile.
’If Sister Hong hadn’t shown up, I might have been!’
"Aren’t you?" Sister Hong retorted, then handed him a document. "Sign this. A few content strategists are coming to interview tomorrow. We need to finalize their salaries, responsibilities, and the rewards and penalties for their performance reviews."
"Mm," Chen Jincheng took the document, glanced over it, and since there were no issues, signed his name.
Second-Life Star had now signed over 30 artists and would recruit even more in the future. In the other world, an agency like Wuyou Media had over 100,000 signed artists.
With more and more signed artists, he naturally couldn’t handle all the content strategy by himself.
However, as long as they were successful in the early stages and built up their reputation, Second-Life Star could hire talented strategists. In the future, these strategists could be responsible for deciding how the signed girls should shoot their videos and what kind of persona they should adopt.
And what he needed to do was simply find the ones with potential among those girls, the ones who were suitable for the "long-legged" templates from his previous life.
If it was an influencer who already existed in his previous life, like Jiang Xiaobai, then it was even simpler.
Of course, if a strategist worked for a long time without producing a single viral video, Second-Life Star wasn’t a charity. They’d have to be let go. If they were suitable for another position, they might be offered a transfer out of compassion.
Sister Hong took the file back and added, "There are two more things. One is Zhu Ling’s follow-up filming plan. Also, she already has 350,000 followers. Should she start streaming? The path you’ve designed for her is completely different from the other girls!"
Hearing this, Chen Jincheng thought for a moment and said, "The day after tomorrow, I’ll come up with another filming plan for her. As for streaming, let’s first install a streaming mount on her food cart. Just have her casually chat with the people in her stream, like she’s talking to friends. Remind her to keep a casual attitude, not to ask for gifts, and not to do any PK battles."
"Oh, right. Ask her if she knows how to make grass jelly herself—I mean every step, from selecting the ingredients to the finished product. You should also see if you can find some people who know traditional folk crafts. See if they’re willing to teach their skills for a fee."
In his previous life, the girl who was the same Bai Yueguang type as Zhu Ling had quit the internet and deleted her account right after she got famous. Therefore, with Zhu Ling developing based on the ’Street Vendor Girl’ template, there was no template for her future path. She couldn’t just resort to a risqué route, could she?
If the development trend was correct, Tiao Yin would release its medium-to-long-form video feature around March of next year and would heavily promote VLOGs. At that time, Zhu Ling might be able to try the VLOG track. In his previous life, that track had produced many influencers with tens of millions of followers.
There was also a top-tier influencer who countless netizens described this way: "Elegant enough for the main hall, skilled enough for the kitchen, tough enough for the woodshed, intimate enough for the boudoir, capable of building walls and digging ponds. If a man marries a wife like her, what more could he ask for?"
And, to be honest, while that influencer’s looks weren’t top-tier, her aura was exceptional, with that indescribable Bai Yueguang feeling.
Zhu Ling had a special aura that was a bit similar to that influencer’s early days. It was worth a try. If it succeeded, she would become a true pillar of Second-Life Star—the kind who could stand alone against thousands.
"I’ll ask Zhu Ling about this tomorrow." Seeing that her boss had a plan, Sister Hong nodded. Then she continued, "The other thing is, our meeting with those clip account bloggers who helped promote ’Trajectory’ is the day after tomorrow. We need to host them when they arrive, and you should make an appearance and cooperate with them to shoot some videos."
"When the time comes, I’ll invite them for a drink at Extreme Bar." Chen Jincheng nodded. He actually had a plan for these clip account bloggers as well.
At this stage, the entire Tiao Yin platform, or rather, the entire influencer circle, had not yet fully realized the importance of clip accounts.
But having witnessed the developments in the other world, Chen Jincheng knew the power of clip accounts very well. Having these clip bloggers help post his videos and push "Trajectory" into the trending topics was just one aspect.
The other aspect was that they were a free promotional labor force.
They would edit your best quotes and exciting moments from streams, turn them into clips, and spread them far and wide across the internet. If the clips gained traction, more people who didn’t know or follow you would come across them.
Many people might then search for you and follow you because of the exciting content from these clip accounts.
If the Ancestral Master’s explosion in popularity in the other world was partly due to his exclusive BGM, then clip accounts also deserved a huge amount of credit. In particular, the ’Jiangnan’s Number One Deep Love’ clip account had built him into a brand IP.
And then there was Hua Xiaolong. It was because more than 200 clip accounts edited his ’I’m allergic to women’ and his furtive glances at ’Subject Three,’ then spread them far and wide, that the Dragon King and Queen phenomenon was created in such a short time.
To give another example, at the time he transmigrated, Three Sheep had clearly run into trouble, and Tiao Yin seemed to be intentionally promoting some new young people, like KK, Ting Quan, and Chen Zhe...
A young man named KK seized the opportunity. His e-commerce stream hit 2 million concurrent viewers overnight, stunning even the top-tier influencer Brother Dayuan. This was because, aside from Dong Yu Hui, numbers like that hadn’t been seen in a long time.
But before this, KK had done something: he recruited his own clip accounts, promising that any video with over 10,000 likes could get a payment from him, starting at 300 yuan per video.
He also proactively gave his e-commerce affiliate links to these clip accounts, allowing them to earn money by linking the products after gaining traffic from editing his clips.
The most profitable clip account could even earn 50,000 yuan a month by selling these products.
This was the famous "clip-and-sell" e-commerce model. It provided income for many stay-at-home moms and people with a lot of free time, while also bringing popularity to this KK.
But in this world, at the current stage, influencers hadn’t fully realized the importance of clip accounts. Some influencers even sued clip accounts to stop them from editing their content, which was truly a sign of their limited vision. 𝒇𝙧𝙚𝓮𝙬𝙚𝓫𝒏𝓸𝓿𝓮𝒍.𝓬𝙤𝓶
"Okay, I’ll arrange it then." Sister Hong nodded, then said, "Oh, right, Xiaobai and the others have started streaming too. When you have time, you should check in and see if you have any guidance for them."
"Okay," Chen Jincheng agreed.
After Sister Hong left, he received a phone call. It was from Lin Hao.
He answered, and the other person’s exclamation came through the phone: "Lao Cheng, holy shit, you’re fucking amazing! You broke 100k+ viewers! Damn, my streams only get 3,000 people. I’m so jealous I could die."
Chen Jincheng chuckled and said, "What’s there to be jealous of? Tomorrow, I’ll probably be back to my usual form with only 30-50k+."
"That’s still more than 10 times what I get! We used to be evenly matched, and now I can’t even see your taillights." Lin Hao’s voice was still thick with envy.
Chen Jincheng was speechless. ’Seriously? A rich second-generation kid like him is the one people should be envious of, right?’ And yet, all the guy wanted to do was mess around on the internet and be an influencer.
Lin Hao added, "Lao Cheng, are you free later? Let’s go to your Extreme Bar for a drink. I need to pick your brain!"
"Sure, but it’ll have to be later. How about 11:30?" Chen Jincheng didn’t refuse. After all, the guy had just gifted him a million yuan in support. That made him a true bro.
After hanging up, he started checking on his company’s female streamers.
He first entered Yinyin’s stream. The girl had good assets. Her "chest-shaking dance" in his stream had attracted quite a few people. Even though she started streaming late, she still drew a large crowd. Combined with her own 1.6 million+ followers, many people showed up. She had only been live for a short while, but she already had 750 viewers, and the number was still rising.
The traffic diversion was working well.
Yinyin also saw the special notification that her boss had entered the stream. An undeniable hint of joy appeared on her pretty face. ’After all, I just mustered up the courage to make my intentions clear in his office, and now he’s in my stream right after. This must be a special sign, right?’
This made her stream with even more enthusiasm.
Chen Jincheng approved of her performance. After all, with her background in nightlife, she wasn’t pretentious at all, was natural, and could let loose—she had all the right qualities.
He watched for a while and then directly gifted her a Tiao Yin No. 1.
When she saw his gift, her face bloomed into a radiant smile. "Thank you, Boss! Love you! Mwah, Boss!"
This was a blatant confession from her, but an uninformed person wouldn’t think much of it. The audience in the stream would just assume it was for show.
Some people, hoping to receive the same sweet thanks, had already started gifting, becoming top contributors on the leaderboard.
