MTL - Tokyo Video Game Tycoon-Chapter 28 Ten billion market
Chapter 28 Ten Billion Market
The business scale of 10 billion, if you say this, I will not be sleepy.
But, are there really tens of billions?
In fact, Take Yusei is a little fuzzy on the number.
The tens of billions mentioned by Zhu Yuxing are beautiful knives.
And Ota is subconsciously thinking about 10 billion yen, which is not a little bit worse.
But if Takeyusei really said tens of billions of dollars, it is estimated that Ota could treat him as a neuropathy.
This company has just started thinking about a tens of billions of dollars in business. It can only be said that young people think too much, and they really think it is too easy to do business.
"Bamboo You-kun, tell me in detail what's going on with this billion-dollar business, is it related to this game console?"
"That's right." Zhu Yuxing nodded, "Game consoles have such potential, but they have never been excavated in the past. This area is like an untapped gold mine."
Ota pondered for a while and said, "I have to admit, Zhuyou-kun, your game console is indeed very popular, but I don't think the scale should be that big. If you say a billion scale, it's still possible."
Zhu Yuxing did not rush to defend anything, but instead asked: "Why do you say that?"
"Look, now your game consoles are placed in some shopping malls and entertainment halls. How many game consoles are needed in an entertainment hall? On average, one hundred is the most?"
Zhu Yuxing nodded and did not deny it.
"The 100 units are calculated according to your future price. One unit is 50,000 yen, and 100 units are only 5 million. If you sell 100 units to 20 entertainment halls, it will only be 100 million. Or, calculate again. On the games you mentioned, how much do you plan to sell a game?"
"It's estimated to be between 3,000 to 4,000 yen."
"Eh? So cheap? I thought it would cost ten or twenty thousand."
Zhu Youxing waved his hand: "In that case, no one will buy it. I don't plan to set such a high price. However, if it is a special version for the entertainment hall, there may be a price difference, because additional data adjustment is required."
Datian blinked his eyes. He seemed to have heard the special version of the entertainment hall just now?
What's the meaning? The games for the entertainment hall are still special, so is there a normal version? So who is this normal version for?
But this was just a momentary thought, he didn't take it too seriously, but continued to talk about his views.
"Then, a game is calculated at a maximum of 4,000 yen. If 100 game consoles are installed with the same game, that is an additional income of 400,000 yen. If all 20 games are installed with the same game, only 8 One million, this is too little, it will not reach the scale of 10 billion at all."
Unless, this thing can be sold all over the world, then there is a little possibility.
But by that time, it is estimated that it will be seven or eight years later.
The scale of tens of billions in seven or eight years is also a bit tempting, but there are too many variables. Zhu Youjun is only a young man in his early twenties. What waves.
There is no shortage of smart guys in this world.
When they find that this thing has the potential to make money, they will immediately follow suit, even if it may not be as good as your Zhuyoujun games and game consoles in all aspects, but as long as it is attractive enough and cheap enough, it can take away your market.
In many classic cases in the past, the same scene was played out.
The first mover has a certain advantage, but it is difficult to achieve a monopoly. The rising star will catch up, and there are countless examples of shooting the front waves on the beach.
In particular, once this thing is targeted by such a large-scale enterprise, relying on the large investment and the influx of huge funds, the small company of Zhu Yuxing will be destroyed in an instant.
The entertainment hall industry is not so easy to do.
Take Yusei listened carefully to Ota Masa's opinion, and at the same time nodded his head in agreement, which made Ota Masa somewhat confused.
You see that you agree with me so much, so why do you still swear that there is an industry with a scale of 10 billion?
Waiting until Datian Zheng finished speaking, Zhuyou-kun finally spoke.
"Da Tian-kun, I think you have gone in the wrong direction from the very beginning. The tens of billions of scale industry I am talking about is not just the game consoles that are sold to casinos."
Datian was taken aback.
You don't sell to the entertainment hall, who else do you sell to? Sell to the mall? Or rent it out yourself? or…
Ota suddenly thought of something.
He stared.
"You wouldn't want to sell to someone, would you?"
Zhu Youxing smiled: "Why not, the game console I gave me from the very beginning was actually a home game console, not an arcade game console."
"But... it's too expensive, 50,000 yen. Ordinary families will never buy something that can only be used for playing games. It's absolutely impossible."
Oda was shaking his head vigorously, no matter what he thought it was impossible.
"Let me tell you directly, the cost of this game console is only about 2,400 yen now, which is the reason for the high labor cost due to manual assembly, and the price I plan to sell home game consoles in the future is 7,000 yen. Below the yen."
Datian was breathing for a while.
How many?
The cost is only 2400?
You sold me 200,000 yen!
How much money did you earn from me?
Datian Zheng had forgotten the more important news that Zhu Yuxing said just now, but suddenly remembered the price that Zhu Yuxing sold his game console.
This is already more than 80 times the profit, right? !
is outrageous!
What he originally imagined was that the cost of this game console was estimated to be around 20,000 to 30,000 yuan, so now there is only one company making game consoles and games, and he has no choice, so he accepts it.
This is more than 80 times the profit?
"I know, what you may be thinking at the moment is that I sell you a game console of 200,000 yen, but in Huaxia's words, it is a business deal. It is a willingness to fight and a willingness to suffer. You should Note that if this thing is sold to thousands of households, how large do you think the industry will be?"
Every family has children.
And even in the downturn of the economic bubble burst, the overall average income of Japanese people is still high in the world.
If you let them spend 7,000 yen to buy a game console for their children, and then spend 3,000 or 4,000 yen to buy an additional game, they can keep children happy for a long time, and many families can afford it.
According to the population statistics of a period of time before Japan, it is about 120 million, and the urban population has reached more than 80 million. If an average family of three is calculated, then there are more than 26 million urban families, excluding the elderly. Families, it is estimated that there will be more than 10 million normal urban families.
Among them, as long as one tenth is consumed for children, that is more than one million families.
These are all well calculated things.
And one million times the price of a game console with an average price of 10,000 plus games, that seems to be a scale of tens of billions...
Datian was looking at Zhuyou-kun, and in his eyes, he saw a lot of things.
Then, Zhu Yuxing threw out another data that made him breathless.
"Actually, the profit of the game console is only secondary. When necessary, I can even sell it at zero cost or even negative cost. The real profit is those games. One game is three or four thousand yen, how about ten? Twenty? What about the money? These are long-term profiteering.”
Oda Masa: "…"
My brain has temporarily shut down.
(end of this chapter)