MTL - Internet 2010-Chapter 228 Unprofitable 2010

January 14.

Today is the day of the annual summary, which is a bit difficult for Lu Zhou. Without him, there would be non-stop meetings from morning to night.

Although most of the business was carried out in the name of Menggu Technology in the early days, Menggu Advertising is still the earliest product line to carry out business. Naturally, the results are relatively satisfactory.

Of course, it is really relative, Lu Zhou thinks.

Since the spin-off, the total revenue of Menggu Advertising’s main advertising business has reached 180 million yuan, and its business channel revenue has reached 30 million yuan, and its total revenue has reached 220 million yuan.

In terms of cost, developers share the cost of 120 million yuan, the labor cost of 10 million yuan, the server cost paid to Menggu Cloud 30 million yuan, and the cost of 60 million yuan paid to the subsidiary Menggu for promotion, with a total expenditure of 220 million yuan.

"It's about a year in vain." Lu Zhou looked at the report and laughed for a while.

In fact, Dream Valley advertising itself does not have much cash left on its books. At first, Dream Valley Technology was split, and Dream Valley advertising was around five or six million. If it is the financing amount of the A round of DCM and Rebs, the money is about 70 million.

However, Menggu Cloud’s foreign investment, Menggu Payment accounted for 30 million yuan, and the investment and acquisition of Chengzi cost 4 million yuan. In addition to the business that Chuangmeng and internal entrepreneurship are about to spin off, this part is already approaching 60 million. million yuan.

By this time, Menggu's advertising account will only be 10 million yuan, plus the outstanding balance of last month's account is in the early 20 million yuan.

On the other hand, Mengguyun is even more embarrassing.

Such as business income of 50 million yuan, rental income from Menggu advertising 30 million yuan, WeChat 60 million yuan, and Chuangmeng 10 million yuan, this part totals 150 million yuan.

In terms of expenditure, the labor cost is 15 million, and the bandwidth site cost is 100 million.

According to this calculation, Mengguyun made a profit of over 30 million. After all, Menggu Cloud does not need to spend a lot of money on promotion like Menggu advertising.

But where did Mengguyun's profits and Series A financing go? The purchase of the machine cost nearly 150 million. Even if the money for the purchase of the machine is finally included in the company's assets after calculating the depreciation.

But no money means no money, and even the money from the A round has become a machine. Where will the cash flow come from? If not, Lu Zhou would not be so anxious to find the B round for Mengguyun.

As for its embarrassment, it is the first item of 50 million, which directly pulled out 20 million in monthly revenue last month alone. It is conceivable how tragic the previous Mengguyun was.

Moreover, the payment that WeChat had to pay to Mengguyun was in arrears until half of it was paid after it got a loan from DCM. Right now WeChat still owes Mengguyun some money.

However, after Lu Zhou borrowed Huaxing to finance the B round of Menggu Yun, the situation should gradually improve this year.

After reading Mengguyun's report, Lu Zhou directly skipped the WeChat report. Just kidding, the money-losing goods still owe Menggu Yun a lot of debt. The only way to make money is that Fangfang Orchard earned a small fee for Menggu's advertising.

Although he didn't have much money at the end of the year, Lu Zhou was not so flustered.

It seems that there is no difference in the results between earning one dollar and spending one dollar and earning one hundred million for one hundred million, but in the end, it will show a different ending.

As for Lu Zhou, it is not only profitable to invest in it, but his own gangs come in with capital, and even the financing money has been digested cleanly. Really speaking, it can be regarded as earning one hundred million and spending two hundred million.

Probably this is also the role of capital, Lu Zhou thought.

Dream Valley Advertising invests money in promotion in order to expand the market and gain more traffic in the future. Mengguyun invests money in server hardware vendors in order to accumulate in advance and reduce time costs.

Although Luzhou and the two companies seem to be bleak, this seems to be the norm for the development of Internet companies. In the early rounds of verifying the business model, it is only after success that the capital is willing to buy it and willing to give money to play the game of robbing the market and copying the model.

And thinking of Menggu advertising and WeChat, Lu Zhou also felt that it was almost necessary to raise funds. Without him, in 2011, the mobile phone market in China was surging, and the iphone4 went to the arcade, and more and more manufacturers joined the Android camp. This year's mobile phone market is obviously going to be hotter.

Lu Zhou turned the ball-point pen in his hand, "Well... Mengguyun melted the B round with bumps and bumps, and then it's time for Menggu advertising. Wechat almost has to let people in. As for this dream creation. , it's up to the little guys to see what they can do."

Mochao, which has a slightly better development, has already received a pre-A round of financing of US$3 million at the end of November, and there are also many Hakka people who come to inquire about oranges and melon peels.

Orange is mostly an organization with unrelated interests, while Guapi is Rebs’ Jinshan who is somewhat interested in it. I think Jinshan felt a little disadvantaged because of the cooperation some time ago.

That said, but Lu Zhou didn't mean to hold on to it, basically Wang Wenjun and Fang Qiang gave them control.

Today's Chuangmeng is not much different from ordinary incubators, and a single investment is often around one million yuan. Of course, in the recent period, the threshold of Wang Wenjun and Fang Qiang's control has been raised a lot. This is naturally because the advertising money and ammunition of Menggu is not enough, and it is enough to maintain the promotion of Menggu.

Next, we can only wait for Lu Zhou to finalize the financing before we can start the next round of the dream creation plan.

After thinking about it, Lu Zhou went directly to Mengguyun upstairs and found Bao Bufan, who was still busy with the Phaeton merger.

After all, they have been dealing with each other for the past two months~www.novelbuddy.com~ The two are now getting acquainted with each other a little, and Lu Zhou made it clear to him straight to the point, "Brother Bao. I need to seek financing, how about it, Huaxing can find people? If I can’t do it, I can find Hanli or Hanergy.”

Bao Bufan laughed when he heard Lu Zhou's joke, who can push the business out, even if it hurts and is happy.

Although Huaxing usually doesn't take the case of the A round, it is an unusual WeChat after all. He also sees the operations of several companies in Luzhou. It is a profitable business anyway.

He smiled and said, "That's not possible. It won't take long for Phaeton. Now we can draw a group of people to deal with the initial matters of Mengguang and WeChat for you. Tell me about your requirements."

Lu Zhou pulled out his chair and sat down, "First of all, these two companies, I have some priority in the DCM agreement between Brother Lin and me. Whether or not they will vote depends on what he wants."

Bao Bufan laughed, "Okay. That's fine. I don't dare to accept your commission for this part of DCM, don't worry."

Lu Zhou, "The second is the choice of institutions. As long as it is related to Penguin Ali, or has invested in these two companies, there is no need to submit bp."

Bao Bufan was puzzled when he heard this, "Oh?

Lu Zhou laughed, "Du Niang is casual. We will talk about valuation and pricing after your work starts."

:. :