MTL - Entertainment From Divorce-Chapter 36 Week 1 regular meeting
entertainment channel.
Li Guotang, a well-known choreographer and director in the station, wanted to run a new program. The leaders of the station expressed their support, and the channel even gave red lights all the way.
The huge momentum brought a lot of pressure to other programs on the entertainment channel.
program group.
Zhou Xiaoguang chatted with his colleagues, talking about Li Guotang and his new program.
"Director Li is also a planner, and has been working as one of the best choreographers in the station. The leaders of the station must pay attention to it. He is a role model for my generation." The male colleague wearing glasses said with a look of yearning.
Zhou Xiaoguang shook his head, and said: "I heard that the provincial TV station wanted to poach him before, but the conditions were not negotiated, tsk tsk, it would be great if the negotiation was agreed, and it would save us from tossing around in our channel, which puts us under a lot of pressure now. "
Li Guotang's program, no one thinks that the ratings will fail, it will definitely break 10.
And the ratings of Li Guotang are only over 6%. Now it ranks in the middle of many programs on the entertainment channel. Once Li Guotang's new program is released, the ranking will definitely be pushed back by one place.
ding ding.
The phone vibrated slightly, Zhou Xiaoguang picked up the phone, and someone sent him a message.
After reading the news, Zhou Xiaoguang's mood, which was slightly depressed because of Li Guotang's new program, suddenly improved.
"The audience rating is only 3.3."
Zhou Xiaoguang couldn't help laughing.
Sure enough, it was exactly as he expected, with the bad time period and the rookie chief planner like Tan Yue, it's no wonder the show didn't hit the street.
He is now looking forward to whether he will be cut off in a few weeks, and he thinks that the group of silly B leaders in the children's channel will regret it. If he is not selected for an experienced old planner, it is nothing to let Tan Yue The newcomer with the best grades.
Ha ha.
According to what Zhou Xiaoguang learned, so far, there seems to be no program that was canceled after only two or three episodes.
If it is cut off so soon, the children's channel will not only lose face in one channel, but also lose face in the whole channel.
…
Thursday,
With the basis of last week's shooting experience, it was much easier to shoot the second phase.
It took only one day for the second issue to be filmed.
At the shooting scene, Tan Yue also noticed that the big guy's mood was not as high as last week, and he was hit by the cruel reality.
Last week, I worked so hard to film a program, but in the end it only got a rating of 3.3, which was only a little higher than the original one, and if it was any worse, it would be cut again.
However, for this situation, since the filming and the quality of the program were not delayed, Tan Yue didn't say much. What the program team lacks most now is not him to fight chicken blood, but a bright ratings.
As for the bloodbath, director Zheng Guang has done a very good job.
In his spare time, Tan Yue has been thinking about the reasons for the low ratings. In the final analysis, it is because of too little publicity and too weak efforts.
It is not necessarily a good thing that Jishui TV station is next to the provincial TV station. In fact, many resources will be actively and passively plundered by the provincial TV station.
Big channels such as news channels and entertainment channels have no effect, but other channels will not. Moreover, the rule of the children's channel is that whoever has the highest ratings will have the highest funding, and the inherited mantle is not a key program, so the funding is naturally pitifully small, and these programs with the highest ratings are even more incomparable .
The program team also asked the director if he could apply for more funds, but it was not approved. It was not because the director deliberately made things difficult, but because it was not in compliance with the rules.
As for the so-called publicity resources, Tan Yue went to check on purpose, and there was only one channel that he could find, which was a small corner on the official website of Jishui TV Station, announcing the establishment of a new program for the children's channel, but in fact the effect was almost zero.
After getting off work on Friday, Tan Yue was not in a hurry to go back, but stayed to think about how to expand the publicity.
Before the first episode aired, director Zheng Guang asked other programs to help promote it in the program. , It is a program with stable and top ratings in normal times. The ratings are quite good. It is the focus of attention on the channel. It will definitely not affect the effect of the program because of such a new program. Who is responsible for program accidents?
I found two programs with mediocre ratings, but this kind of program itself didn't have many loyal viewers, let alone because of a word from the host, I went to watch a program I had never heard of, and the effect was minimal.
Xu Nuo smoked two cigarettes at the entrance of the building before waiting for Tan Yue, so he went upstairs to look for him, and found that Tan Yue was still working, "Old Tan, I'm off work, let's go to dinner."
Tan Yue shook his head. He is now full of thoughts on how to expand the publicity and increase the ratings. He has no intention of going to a restaurant. He talked about his worries and promises. How much, there is no way, "Why don't you advertise in the newspaper? Or find a marketing account to promote it?"
Tan Yue rolled his eyes, how could the program group have so much money.
Besides, go to a marketing account to promote it on the Internet. They are local channels. If you are impressed by a magic city, you can still go to the children's channel of Jishui TV to watch it? The audience is also out of bounds.
Shaking his head, Tan Yue stood up and said, "Let's go home."
Promised: "Stop eating?"
Tan Yue said: "Tomorrow I have to go back to the old house. If you have time on Sunday, let's have dinner together."
Xu Nuo could only nod his head and said: "Okay then, let's talk about it when the time comes, but I see your frowning look, and you may not be able to come out by then."
Tan Yue glared at Xu Xu, and said: "It's not big or small, I'm the chief planner now, do you talk to your boss like that?"
Xu Nuo dismissed it, and said: "If you can be transferred to the provincial station as the chief planner, you can let me call you dad."
Tan Yue: "..."
…
On the weekend, I went back to the old house in the suburbs to have a meal with my family.
Originally, Tan Yue was still thinking about what to say about the ratings that his parents asked about. If he wanted to tell the truth, it was still a white lie.
But to Tan Yue's relief, the old couple didn't ask about it.
Even An Nuan, who had been paying attention to him before, didn't mention it to him again.
Tan Yue thought at first that they had all forgotten, but after thinking about it at home at night, he realized that maybe it wasn't that they had forgotten, but that they had already known the results, and they deliberately didn't mention them.
"Well, I drew such a big cake for my parents back then, now it's a slap in the face."
…
In a blink of an eye, the weekend is over.
Tan Yue didn't have an easy weekend. He thought of many ways to expand the publicity, but there was not much practicality at all.
There is another way that doesn't cost much, that is, Tan Yue abandons his old face and begs Qi Xue.
As a floret in the entertainment industry right now~www.novelbuddy.com~ Qi Xue has over 10 million followers on Weibo, an ad for him will certainly be very effective.
But this kind of thought was immediately spit on the ground with Tan Yue's spit.
Teacher Tan doesn't want to lose face, does he?
on Monday,
Television Building, Conference Room No. 3.
Weekly meeting of the channel.
Tan Yue and Zheng Guang, as the two leaders, also attend every week.
The meeting was chaired by Sun Xin, director of the program department who still has a charm, and talked about the situation of the channel last week, some things to pay attention to this week, and some new regulations in the station.
Finally, it is customary to announce the ratings ranking of each program group of the entire channel for the previous week.
Tan Yue and Zheng Guang looked at each other.
Well, I have to lose someone again.
