I confess, I am the Mr. Richest-Chapter 428: Competing with the World’s Top Jewelry Brands, No Big Deal (Vote for Monthly Ticket)

Chapter 428: Chapter 428: Competing with the World’s Top Jewelry Brands, No Big Deal (Vote for Monthly Ticket)

After spending more than an hour at sea, they started to head back.

"Mr. Chu, I’m really sorry. I have some matters to attend to and need to leave first."

As soon as they returned to Shanghai, Jiang Ruili immediately said respectfully, with a complete 180-degree change in attitude.

Never mind that Chu Chen lived in Tang Palace and knew top-tier bigwigs in Shanghai, just being a shareholder of Qianda Film was enough for Jiang Ruili not to mess with him.

In the presence of Chu Chen, Jiang Ruili couldn’t help but tremble.

"Okay."

Chu Chen nodded.

"Thank you for your understanding, Mr. Chu."

Jiang Ruili expressed his gratitude to Chu Chen, quickly got into his black McLaren, and drove away.

Wei Xinyue stood there, unsure of what to do for a moment.

She had already broken up with Jiang Ruili and naturally couldn’t leave with him.

"Xinyue, don’t be sad. It’s not worth it to be upset over someone like him."

Linlin and the others comforted Wei Xinyue. Everything that happened on the yacht made them think so little of Jiang Ruili.

At this moment, Jiang Ruili was the epitome of a jerk in their eyes—no, a scumbag.

Chu Chen sent them back to the hotel before leaving to handle his own matters.

An hour earlier, Chu Chen received a message from Liu Ruobing, the president of Tianyun Jewelry.

Liu Ruobing told Chu Chen that Tianyun Jewelry was going to hold a jewelry exhibition in Shanghai.

Since Chu Chen was in Shanghai, Liu Ruobing wanted to discuss it with him.

After all, Chu Chen was the second-largest shareholder in Tianyun Jewelry.

Liu Ruobing had come to Shanghai the day before yesterday and had been extremely busy with the exhibition over the past two days.

Chu Chen drove to the location Liu Ruobing had mentioned.

This was Tianyun Jewelry’s temporary studio in Shanghai.

"Mr. Chu."

"Hello, Mr. Chu."

Upon seeing Chu Chen, the employees of Tianyun Jewelry greeted him.

Hearing the noise, Liu Ruobing also came out of the office and briefly explained the situation and Tianyun Jewelry’s future plans to Chu Chen.

Tianyun Jewelry wanted to expand its market in Shanghai and further its development.

After several months of planning, they came up with a strategy to first hold a large-scale jewelry exhibition in Shanghai to expand their fame and influence.

Then, they planned to set up a branch of Tianyun Jewelry in Shanghai.

"Sounds good."

Chu Chen nodded.

After all, he was the second-largest shareholder of Tianyun Jewelry, and its development was closely tied to his own net worth.

Chu Chen was very optimistic about Tianyun Jewelry; it had great potential.

Once the "Tianyun" brand was established to rival world-class brands like Tiffany or Cartier, the market value of Tianyun Jewelry would multiply.

Naturally, Chu Chen’s wealth would also rise significantly.

"It’s looking good, but there’s an embarrassing situation with our exhibition."

Liu Ruobing sighed lightly.

"The exhibition hall we booked for the jewelry exhibition is actually right next to the one for Bulgari’s annual jewelry exhibition."

They booked it early on, never expecting such a coincidence that Bulgari’s jewelry exhibition would be arranged there afterward.

This inadvertently put immense pressure on Tianyun Jewelry!

Bulgari, although not valued as highly as Tiffany or Cartier, is still a world-class jewelry brand!

In 2018, the World Brand Lab published the "Top 500 World Brands of 2018" list, with Bulgari ranked 487th.

This year, the "2020 Top 50 Most Valuable Apparel Brands" was released, and Bulgari ranked 27th!

Bulgari had won numerous awards in various world-class jewelry competitions.

Whether domestically or internationally, Bulgari had a strong influence and reputation far beyond the emerging brand of Tianyun Jewelry.

Tianyun Jewelry had been preparing for this exhibition for a long time.

But they never expected, just as it was about to begin, such an unexpected situation to arise.

It was too late to change venues now.

With both jewelry exhibitions being adjacent to each other, Tianyun Jewelry found itself at a complete disadvantage.

Forget expanding Tianyun Jewelry’s influence and reputation in Shanghai. In the end, they might even boost Bulgari’s traffic, rendering their own exhibition futile.

Tianyun Jewelry and Bulgari were not on the same level.

How could they even compare?

"Oh, I see."

Chu Chen nodded, understanding why Liu Ruobing was so anxious.

With both jewelry exhibitions in adjacent halls, it was like having two rivals side by side.

Most importantly, Tianyun Jewelry’s fighting capacity was far inferior to that of a world-class brand like Bulgari.

"Isn’t it just about expanding influence?"

"I have a solution."

Chu Chen thought for a moment and immediately came up with a solution.

"Just hold the jewelry exhibition as scheduled, and leave the rest to me. It’s a small matter."

"Really?"

Originally, Liu Ruobing had asked Chu Chen to come to get his opinion, as he had been in Shanghai for a while.

But Liu Ruobing didn’t expect Chu Chen to be so confident.

"Can we really outdo Bulgari?!"

Even though Chu Chen said so, Liu Ruobing still had some concerns in her heart.

After all, Chu Chen had only been in Shanghai for a few months. Could he really have such strong connections and capability?!

Liu Ruobing had her worries, but other employees there were somewhat skeptical.

After all, it was Bulgari, for goodness’ sake.

Did Mr. Chu really have the confidence to have them surpass Bulgari?!

Was it even possible?!

After staying for a while, Chu Chen left to make arrangements.

...

A few days later, the jewelry exhibition officially began.

In front of Bulgari’s exhibition, a few staff surrounded a middle-aged man in a suit.

"Mr. Lin, the adjacent exhibition hall is Tianyun Jewelry’s."

"It’s said that they brought out their finest jewels for this exhibition, including a world-class piece that caused a sensation some time ago, valued at billions."

A staff member expressed some concern.

In contrast, Bulgari didn’t have any heavyweight jewelry on display this time.

"Heh."

Mr. Lin, Lin Leshen, let out a cold laugh. He was in charge of Bulgari’s jewelry exhibition.

From the beginning, he hadn’t taken Tianyun Jewelry seriously.

"What world-class jewelry? It’s just trash."

"Tianyun Jewelry is just a domestic trash brand. How can it compare to our Bulgari!"

Lin Leshen was full of confidence.

"Just wait and see, this jewelry exhibition. Tianyun Jewelry is entirely making a wedding dress for us and eventually bringing us traffic."

"This time, Tianyun Jewelry’s owners will end up with nothing, hahaha."

Lin Leshen loudly ridiculed the shareholders and owners of Tianyun Jewelry.

They spent so much effort and money but ultimately benefited Bulgari.

These shareholders of Tianyun Jewelry are truly a group of "great folks"!!!

Tianyun Jewelry is doomed sooner or later.

Of course, the reason for Lin Leshen’s confidence was because he had a "trump card."

Even without the trump card, Bulgari’s influence far surpassed that of Tianyun Jewelry.

With the trump card, they crushed Tianyun Jewelry even more!