Dominate the Super Bowl-Chapter 1546 - 1545: Grounded and Steady

Undoubtedly, within the League, Li Wei’s reputation has soared to a new height.

On the Super Bowl stage, if Li Wei’s leadership qualities were enhanced by the game, more importantly, they showcased his dominance on the field; now, Li Wei demonstrates leadership responsibility off the field, embodying the saying "with great power comes great responsibility" through his actions.

At this moment, looking at Li Wei, the gaze might be a little different.

The respect that Brady couldn’t earn even after nearly twenty years, Li Wei has swept in just three short years, step by step.

The level is indeed different.

In whispers and chattering, when people mention Li Wei, they inadvertently bring up Brady. Without comparison, there is no harm. Who could have thought that the showdown of "Goat VS rookie" would conclude so quickly, and the rookie is leading with a great advantage?

Brady... @#¥%! You guys, can’t you speak a sentence without mentioning Brady? If you can’t, then shut up!

However, this is still just the tip of the iceberg, and the real storm engulfs those brands—

Sighing because Mercedes-Benz got ahead!

Everyone knows Li Wei is a hot commodity, possessing the ability to turn stone to gold. With everyone hungrily eyeing Li Wei, it turned out to be the competitors who got ahead!

But it doesn’t matter, if there’s no title sponsorship, there are other sponsorship opportunities. One by one, brands wave checks trying to attract Li Wei’s attention, showcasing a "money is no object" attitude.

The key is, Li Wei doesn’t lack money either.

Within just forty-eight hours, the NFL League officially announced a collaboration with Li Wei’s training camp, with both parties working together in marketing promotions for overseas markets; subsequently, Nike announced its sponsorship joining Li Wei’s training camp, offering comprehensive support from equipment to gear to scholarship programs.

Li Wei doesn’t even need to step up, as they proactively come forward. The training camp project is advancing fiercely, growing at a visibly fast pace. Those who previously doubted it as just a gimmick are all shocked by the rapidly evolving progress before their eyes—

It turns out a project can advance so smoothly and quickly; waving checks, they cry and scramble to get on board, regardless of how crazy and grand this project is. The failure rate far exceeds imagination, but these companies don’t seem to care, enthusiastically rushing forward one after another.

This is merely the tip of Li Wei’s influence and charisma iceberg.

All of this happened in less than ten days, with the Berlin Film Festival first and Li Wei’s training camp afterward, waves of heat and clamor coming one after another.

When Li Wei left Berlin, the world had already turned upside down.

And yet, this is still not everything.

The 70th Berlin Film Festival ended, an event originally unrelated to Li Wei, yet like a boomerang, it hit Li Wei again.

The highest award, the Golden Bear Award, was bestowed on "Innocent," while the second prize, the Jury Grand Prize, was given to "Never, Rarely, Sometimes, Always."

Bang! Bang bang bang!

Lively and bustling.

The Berlin Film Festival’s award results reaffirmed Li Wei’s taste in a wondrous and special way—it wasn’t a PR game after all.

A small group of netizens believes that Li Wei’s charm off the field is captivating, and he’s definitely not just the kind of simple athlete people imagine, merely relying on his body to fight and break through. In fact, you can see from Li Wei’s performance on the field that he’s the second brain on the Kansas Chiefs Stadium.

"Anyone remember Li Wei’s perfect score on the Frederick Test?"

A small portion of netizens believes Li Wei is a lucky charm. Look, from the University of Alabama to the Kansas City Chiefs, ever since Li Wei transitioned into football, four seasons, four championships, never returning empty-handed; now at the Berlin Film Festival, it’s the same, Li Wei definitely brought good luck to "Never, Rarely, Sometimes, Always."

A Jury Grand Prize trophy is of extraordinary significance to such a small-budget independent film crew.

Even at a film festival, a space with no relation to football, Li Wei can still become the focal point, sweeping away a heap of attention.

At this moment, the world finally has a solid sense, after completing the Super Bowl three-peat, Li Wei’s influence and charisma have reached a new peak—

They have officially entered a new era, a new epoch.

The intense clamors and surges spread from online to offline, from reality to virtual, burning endlessly, covering every corner of the visual field.

However, where’s the person involved?

Under the gaze of paparazzi, fans, onlookers, and ordinary passersby, this time Li Wei didn’t continue to hide his whereabouts; he openly displayed them.

After returning to the North American continent, Li Wei stayed in New York for three days.

Even though Li Wei acquired a new apartment near Central Park, with spacious three-bedrooms and two-bathrooms, convenient for returning to New York anytime; Li Wei’s daily life hasn’t changed much. For three consecutive days, he reported to his parents’ restaurant on time every day, managing the checkout counter.

The crowd was in an uproar.

In the NFL, on the North American continent, and globally, Li Wei is a superstar. Yet, when at home, he is still the son of Li Yi and Jiang Yin, the restaurant heir.

Because of this, guests flock to see Li Wei in person. Not only is Li Wei’s family restaurant bustling, but all of Chinatown is lively. Although autographs or hugs aren’t allowed, the chance to talk to Li Wei up close makes everyone eager to be there, keeping the restaurant extremely busy.

It turns out that a child’s education often comes from the family. It’s because of Li Yi and Jiang Yin’s down-to-earth nature that Li Wei developed his perseverance and character.

Unfortunately, it only lasted three days.

After three days, the restaurant announced a one-week break because Li Wei took his parents on vacation.

This is a groundbreaking first. Over the last four years, as Li Wei has created more history in football, Li Yi and Jiang Yin’s family business also entered the public eye. But except for the Super Bowl period, the Li couple never takes a day off, not even for Christmas or Chinese New Year.

People say, Li Wei is already a billionaire; Li Yi and Jiang Yin should retire and enjoy life.

In response, Jiang Yin said that the income Li Wei earns is due to his skills and assets. We are still young and can still rely on our hands to work hard; besides, we’ve been working all our lives. We’ve long been accustomed to this lifestyle, and suddenly having free time might make us uncomfortable.

So, the restaurant is open year-round.

Now, this is the first time, outside of the Super Bowl weekend, the restaurant is taking a break, as Li Yi and Jiang Yin were finally persuaded by their son to start trying to enjoy life.

Step by step, Li Wei also hopes his parents can enjoy life, exploring more possibilities beyond work.

After the one-week holiday ended, the restaurant reopened, but this time without Li Wei.

Li Wei’s whereabouts are no secret; he has already gone to Miami to start off-season training.

Even after achieving the Super Bowl MVP three-peat, evidently, this off-season, Li Wei still didn’t waste time or idle away.