Becoming Rich with Daily Scavenging APP-Chapter 423: Offline Card Drawing

After reviewing the two games that Jin Taeheng brought, Chen Yiyang felt there was more than a fifty percent chance that investing in his studio wouldn’t result in a loss.

That probability was already quite high.

So Chen Yiyang discussed terms with Jin Taeheng.

Jin Taeheng was willing to offer a lot of shares, but the only condition was that he wouldn’t relinquish any control over the company.

Chen Yiyang agreed to this point.

After all, he wasn’t interested in meddling in a game company founded by an art major.

In a way, the only worthwhile investment in this game studio was not the two games, but the founder himself.

After signing the investment contract with Jin Taeheng, Chen Yiyang accompanied him in Huaxia for three more days before seeing him off.

However, to resolve the cash flow shortages that Yiyang Automobile would face in price wars with other car companies after launching its first model, it couldn’t rely solely on one game company.

Chen Yiyang needed to invest in a few more companies.

Perhaps it’s because of daydreaming and wishful thinking.

That day, Chen Yiyang woke up to find that the tip-off gave him a tip for an investment opportunity.

Today’s intel: You also need to spend money offline drawing cards: A toy company is seeking investment, and investing in it now would mean snagging a bargain.

Contact details for the relevant personnel are attached on the second page.

This tip-off was quite brief.

However, Chen Yiyang was quite interested in this opportunity.

After all, the three most profitable businesses are those involving the elderly, women, and children.

Among them, children’s money is the easiest to earn, because they have no concept of money, only likes and dislikes, with no consideration for cost-effectiveness.

Moreover, today’s kids aren’t like kids from Chen Yiyang’s time, who only had a few bucks for snacks at most.

Today’s kids sometimes have more spending money than married middle-aged men with kids.

So Chen Yiyang asked his assistant to investigate this company.

The assistant discovered that this toy company had previously tried to reach out to Chen Yiyang.

"The company’s name is Card Game Club, and its main business is offline physical card games.

Previously, the company contacted us hoping to gain authorization for Nezha-related merchandise."

"I see." Chen Yiyang nodded.

After successfully investing in Nezha and earning more than six billion in box office revenue,

Chen Yiyang purchased all merchandise rights for Nezha from Yang Zhou.

So any other company that wants to make Nezha toys can only come to Chen Yiyang for authorization.

But Chen Yiyang previously instructed that Nezha’s authorization would not be given to others; he planned to handle it all himself.

So the assistant never reported this matter to Chen Yiyang.

"Invite their boss to Lin’an, I’m willing to chat with them." After giving these instructions, Chen Yiyang also asked the assistant to gather all available information on the company called Card Game Club.

He planned to carefully analyze why this company was flagged as a worthwhile investment.

The owner of Card Game Club is named Li Qibing, originally a hydraulic engineer.

He was working well, but his father failed in business and accrued three million in debt in the 90s.

Three million in the 90s would take a lifetime to repay for an ordinary person just earning a wage.

Thus, Li Qibing was forced to resign and venture into business.

However, when he first started, he wasn’t in the toy business; he was in the printing business.

He opened a printing factory to take subcontracting jobs.

But with the rapid decline of print media and books in recent years, the printing business naturally saw a significant downturn.

So Li Qibing had to transition the company to a toy company, starting to deal in trading card games.

Trading card games refer to offline card collections, with renowned examples like the Water Margin cards in snack packets from before.

However, Chen Yiyang noticed that unlike typical startups that seek outside investment due to financial constraints during the early or middle stages,

Li Qibing’s Card Game Club had actually been profitable.

After transitioning to a trading card game toy manufacturer, Card Game Club quickly obtained the Ultraman IP authorization from Japan.

Li Qibing himself was quite the genius; he directly copied the mobile game card-drawing mode to offline.

Moreover, his offline card-drawing offered an even greater incentive to spend money than mobile games.

In the current mobile gaming card draws, there are generally just three levels: Three Stars, Four Stars, and Five Stars.

Of these, Three Stars and Four Stars characters are produced in large quantities, so you’ll get them just by drawing.

The only scarce ones are the Five Star cards.

But the offline cards launched by Card Game Club were divided into six levels.

These six levels are N, R, SR, UR, SSR, and XR.

Each card level uses different printing techniques, such as regular printing, shining technique, lenticular 3D effect, laser holography, and gold stamping.

This differentiation in technique allows even children to instantly recognize the rarity of different cards.

Unlike online games, where you have a safety net,

offline card drawing is purely a blind box experience.

A box of offline cards generally contains twenty to thirty cards, most of which are low-level cards.

The release rate for SSR and UR cards is extremely low.

If you’re unlucky, you might not even get a UR card after buying out all the card packs in a small shop.

In online card games, the distinction between the highest-grade characters and cards and the lower-grade ones is their damage.

But offline, the distinction in grades is purely for kids to show off.

Imagine when your buddies are flaunting their SR or SSR cards, and you quietly pull out a UR card.

The thrill of showing off offline far exceeds that of online card draws.

Consequently, the Ultraman cards from Card Game Club sold out.

A multitude of stationery stores and small shops around elementary and middle schools stocked up on Card Game Club’s card packs.

To encourage these kids to keep buying new card packs, Card Game Club, on the one hand, adopted the online card game tactic of limited editions.

They would release a type of card pack within a certain period, which would contain permanently limited rare cards.

If you can’t draw them yourself from a card pack, the price on the second-hand market would surely be unbearable for elementary and middle school students.

And to make their cards appear more high-end, or more conveniently for the wealthy kids to show off,

Card Game Club built Card Game Centers offline, open for free to allow all kids to exchange cards or play card battles.

From the information provided by the assistant, the average sale price of a single offline physical card released by Card Game Club was about 1.7 yuan.

At that price, the gross profit margin per card for Card Game Club was about seventy-one percent.

Meaning, for every card sold, there was a net profit of 1.2 yuan.

Honestly, this profit margin made Chen Yiyang drool with envy.

Is this printing cards, or printing money?

How could a company like this still need to seek outside investment?

Chen Yiyang found it hard to understand.