Becoming Rich with Daily Scavenging APP-Chapter 399: Bone Conduction Headphones

"I heard that your headphone factory is seeking transformation and looking for investors. Can you briefly describe the direction of this transformation? Are you planning to do original headphones?"

Chen Yiyang hadn’t eaten yet, so he listened to Chen Gao’s explanation while eating.

Chen Gao knew that this meeting was crucial.

Because within the industry, there were always rumors about this Chen Yiyang’s keen investment eye.

As long as a company is valued by him and he invests, other capitals will flock in.

A person’s reputation casts a long shadow.

The name Chen Yiyang is now very well known in the investment community.

It’s said that many investment firms are watching Chen Yiyang for investment moves.

Once Chen Yiyang chooses to invest in a company, the company’s future will be highly regarded, and many institutions will rush to invest or lend money.

The reason is none other than Chen Yiyang’s numerous successful investment cases.

Tail Product Meeting, Marte Bubble, Kuxing Coffee, Fei Peng Automobile, deekseep.

Any one of these successful investment cases would be a major bragging point for any investment firm.

But Chen Yiyang has a total of five.

So at this moment, Chen Gao looked at Chen Yiyang who was eating, stabilizing his mind before speaking.

"Over the years, Shaoyin has produced a large number of headphones for many major brands, from high-end to low-end models.

Then I noticed a phenomenon. That is, headphone manufacturers of most major brands have really good sound quality in their expensive high-end models.

But the low-end models are basically only at a level of being ’audible,’ leading to a saying among headphone enthusiasts: ’In hindsight, Original Dao is still the way to go.’

"What’s Original Dao?" Chen Yiyang asked curiously as he chewed a piece of guobaorou.

"Original Dao is the name of a knock-off headphone brand. Their headphones usually sell for 9.9 yuan." Chen Gao replied.

"That’s quite a knock-off." Chen Yiyang nodded.

He had only used such cheap headphones during his student days.

"The joke ’In hindsight, Original Dao is still the way to go’ means that many headphone enthusiasts, after trying many big brand headphones and expensive models,

realize that their ears can’t actually tell the difference between good and bad sound quality."

Chen Gao paused, then continued, "This reflects a phenomenon.

Actually, most headphone buyers are not sensitive to sound quality. Many people, when buying headphones, whether expensive or cheap, purchase based on their budget rather than the quality of the headphones."

"So is your plan to create an original brand, using marketing and packaging to disguise it as a high-end brand, and thus earn the price difference by selling low-quality, low-cost headphones?"

Chen Yiyang curiously asked, thinking that Chen Gao was planning to take a marketing route.

"Of course not." Chen Gao shook his head decisively, "Users can’t hear the sound quality difference, but they look at brands. Popular big brands are usually their first choice, and newcomers, even with good cost performance, find it hard to compete with established major companies in the market."

"So?"

"So we need to find a new path, create a new track."

Chen Gao said as he took out a pair of headphones from the bag he carried.

"Would you like to try our headphones, Mr. Chen?"

"What is this?" Chen Yiyang reached out to take the headphones and found that they didn’t have the earbuds typical of ordinary headphones.

"These are bone conduction headphones." Chen Gao explained, "The biggest difference is that bone conduction headphones transmit sound through the skull, whereas traditional headphones transmit sound through air vibrations."

"You just need to hang the headphones on your ears."

Following Chen Gao’s instructions, Chen Yiyang hung the headphones on his ears and connected them to his phone via Bluetooth.

He casually played a song and indeed heard the sound, but the quality was very poor.

Even though Chen Yiyang wasn’t an audiophile, he could tell that the sound quality was much worse compared to regular headphones.

"Bone conduction headphones use bone conduction technology, which was originally invented to help people with hearing impairments hear sounds because many can’t hear through their eardrums. But bone conduction transmits sound directly through the skull, aiding these individuals.

But soon, people discovered another benefit of bone conduction headphones in the military.

In special operations, special ops soldiers must constantly receive superior commands and partner cues from the headphones while paying attention to changes in their surroundings.

If they use traditional headphones, soldiers can’t hear what’s happening around them. So, military discovered that bone conduction headphones allow soldiers to receive commands clearly while hearing ambient sounds."

"Understood." With Chen Gao’s explanation, Chen Yiyang fully understood the difference between bone conduction headphones and traditional headphones.

And combined with Chen Gao’s earlier words, that most customers aren’t too sensitive to sound quality.

He understood Chen Gao’s concept. 𝘧𝓇ℯℯ𝑤ℯ𝘣𝓃ℴ𝓋𝑒𝑙.𝑐𝘰𝑚

"So you want to sell bone conduction headphones?"

"Yes." Chen Gao nodded, "The sole disadvantage of bone conduction headphones compared to traditional ones is sound quality, but my research has shown that a significant portion of customers don’t care about sound quality."

"Yet not caring about sound quality doesn’t automatically mean they’ll use bone conduction headphones." While Chen Yiyang was wondering, a thought suddenly crossed his mind.

It was about that marathon he once organized.

During that marathon, he clearly saw that many marathon enthusiasts enjoy listening to music while running.

This behavior is very dangerous on the streets because of the large number of pedestrians and vehicles.

If traditional headphones are used, runners can’t pay attention to changes in their surroundings, making it easy to get hit by out-of-control cars or bicycles, or pedestrians.

"Exercise, this type of headphone would be accepted by those who enjoy exercise."

"Exactly." Chen Gao didn’t expect Chen Yiyang to hit the key point so quickly, and immediately said, "There’s a very suitable application scene for bone conduction headphones, which is when people exercise outdoors and want to listen to music but need to be aware of environmental threats.

This characteristic of bone conduction headphones perfectly compensates for the shortcomings of traditional headphones in such scenarios. These people won’t be concerned about sound quality issues at all.