Becoming Rich with Daily Scavenging APP-Chapter 351: The Opportunistic Motorcyclist
"In my design, Redi Coffee, like Kuxing, still relies on the number of stores to dilute costs, and then drives customer transactions through low prices to ultimately achieve profitability.
However, Kuxing Coffee stores are located in areas with a high concentration of white-collar workers and heavy foot traffic.
Redi Coffee plans to choose locations near hotels or restaurants.
I have already opened several stores in Shanghai before, and these stores follow a model of combining xiaolongbao, Changzhou silver noodle, and coffee, pairing coffee with breakfast to replace the original soy milk. This is more popular among young people now. Although soy milk sells for only three yuan, coffee sells for ten yuan or more, but for white-collar workers, this price gap is not significantly noticeable."
Upon hearing Zheng Lu’s idea, Chen Yiyang felt there was potential.
Nowadays, many white-collar workers in major cities are indeed in increasing need of coffee.
With stressful work and limited rest time,
having coffee in the morning is undoubtedly more effective than soy milk.
The Koreans next door already have iced Americanos in their veins.
While the domestic situation hasn’t reached that level yet, it is an undisputed fact that many white-collar workers face excessive competitive pressure.
Whether Zheng Lu’s future Redi can reach the level of Kuxing is uncertain, but establishing a foothold is still feasible.
However, after hearing Zheng Lu’s creativity, the first thing Chen Yiyang thought about was whether Kuxing could adopt a similar approach.
But after careful consideration, Chen Yiyang gave up the idea.
The reason is simple: doing so would require changing Kuxing’s franchise method, necessitating the introduction of more dining partners.
This would complicate Kuxing’s equity structure.
Moreover, while the model works, the profit might not be very high, as it ultimately serves only a small portion of white-collar workers.
Besides, this model faces competition from KFC and McDonald’s.
Zheng Lu also spotted this point, which is why he dared to directly share his idea with Chen Yiyang.
"How much investment do you expect, and how long until the company can go public?" Chen Yiyang asked Zheng Lu.
"I plan to open five thousand stores in half a year, with the cost of a single store around three hundred thousand. All raw material supplies will be outsourced, no self-construction."
Five thousand stores in half a year? 𝗳𝚛𝚎𝚎𝘄𝕖𝕓𝕟𝕠𝚟𝚎𝕝.𝗰𝕠𝐦
This made Chen Yiyang truly hesitant.
He had initially considered the idea of investing in Redi.
But now, after realizing that even if the majority of store setup costs are borne by franchisees, Redi would still have to spend no less than a hundred thousand per store.
The first round of financing would require five billion.
If the company cannot go public in the future, this investment could end up being a massive loss.
"So, what do you think, Mr. Chen, are you interested?" Zheng Lu looked at Chen Yiyang with intense eyes.
Now, Chen Yiyang finally understood why Zheng Lu came directly to him instead of calling first.
If Zheng Lu had said this over the phone, Chen Yiyang would have likely hung up halfway, claiming to be busy.
But in face-to-face situations like this, it was indeed hard for Chen Yiyang to refuse outright. After all, even though buying Kuxing shares was a normal business transaction, Chen Yiyang had certainly seized a golden opportunity.
"I can only invest two billion at most." Chen Yiyang thought about it and decided to invest.
It was a way to thank Zheng Lu for selling Kuxing Coffee to him back in the day.
"Alright, I’ll look for other investment institutions for the rest." Zheng Lu was satisfied upon hearing that Chen Yiyang was willing to invest two billion.
This already exceeded his expectations.
After all, the Redi Coffee he was about to establish would compete against Kuxing, so it was already good that Chen Yiyang was willing to invest.
"By the way." Chen Yiyang continued, "But I won’t be investing this money in my name. You know I’m the controlling shareholder of Kuxing now, and if other shareholders find out I’ve invested in Kuxing’s competitor, it would be hard to explain."
"I understand." Zheng Lu stood up and shook hands with Chen Yiyang, also inviting him out for dinner in the evening.
However, at this moment, the assistant came in to report work to Chen Yiyang.
So, Chen Yiyang used the pretext of being busy to reschedule with Zheng Lu.
After sending off Zheng Lu, the assistant said to Chen Yiyang, "The information you asked us to investigate about the motorcyclist Zhang Bing is ready."
"Okay, send it to my computer." After dismissing the assistant, Chen Yiyang called in the junior accountant.
"You’ve been doing a good job lately, and I want to give you a gift." Chen Yiyang said to the junior accountant.
"What kind of gift?" The junior accountant’s eyes widened with excitement.
"Is it flowers, a handbag, or perhaps inviting me to a big dinner, or even buying me a house?"
"You’re making a wish." Chen Yiyang rolled his eyes but continued, "I’m thinking of giving you two billion, and you take this two billion to invest in a coffee brand. I won’t hold the shares on your behalf; you’ll directly own them under your name."
After saying this, Chen Yiyang explained Zheng Lu’s situation to the junior accountant.
"Tch." The junior accountant was visibly displeased after listening.
"I thought you were serious about giving me a gift."
"Isn’t two billion enough? This two billion is given to you from my personal account. If you’re stubborn enough, you could take the two billion and run."
"If you give me a sperm sample, I’ll consider running with the two billion." The junior accountant joked back with Chen Yiyang without holding back.
"I just wanted to give you two billion, and you’re asking for half of my life’s fortune." Chen Yiyang rolled his eyes and sent the junior accountant to deal with the matter quickly.
Only after the junior accountant left did Chen Yiyang begin reviewing the Zhang Bing information the assistant had brought earlier.
Zhang Bing, a renowned motorcyclist in the country.
Born to a family in a remote village, he began living with his sister at the age of ten due to his parents’ divorce.
Therefore, by the age of fourteen, he had dropped out of school to become an apprentice at a vehicle repair shop.
During his apprenticeship, Zhang Bing developed a passion for motorcycles, hoping to become a motorcycle racer.
But due to a lack of connections and money, Zhang Bing had no idea how to join a motorcycle team.
At nineteen, he decided to approach a TV station, persistently requesting an interview.
The TV station, out of sheer curiosity, sent someone to speak with Zhang Bing.
Back then, Zhang Bing would not stop talking about his dream, dressed plainly but with a serious face, stating his desire to join a professional motorcycle team.
The host merely saw it as a rural kid trying to make a scene.
Unexpectedly, shortly after the broadcast, Zhang Bing officially joined a professional motorcycle team.
In the following years, from domestic to global, Zhang Bing collected numerous trophies.
But his dream wasn’t just to participate in a motorcycle team; he wished to have his own motorcycle team.
So, he founded his motorcycle brand: Kaiyue Motorcycle.
Following that, he participated in the Dakar Rally—the world’s toughest endurance rally—with motorcycles he developed and produced, becoming the race’s only domestic brand.
Then.
He was voted out of the company he founded by its board of directors.
The board believed the company should focus on selling motorcycles, considering spending large sums on racing to be a waste.







