Another world Game Developers in Japan`s 1991-Chapter 229 - 206 ZAGE 3rd Television AD

Friday night, March 14, 1992, Takayuki Kageyama sat alone in his small apartment, staring blankly at the television screen. At twenty-five years old, he worked as a supermarket cashier, spending long hours on his feet with little to look forward to at the end of the day. His parents had passed away years ago, leaving him without any family, and just recently, his girlfriend had cheated on him before dumping him entirely. With no one to turn to, his only solace was video games. They were his escape, his happiness, his reason to keep going. And at the heart of that joy was ZEPS, the console he adored. He had already bought every game available, played them all countless times, but now he needed something new. He had been considering purchasing the MGB from Sonaya to try its four launch titles, but his budget was tight. He had to wait until payday before making any major purchases.

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After finishing his shift, he finally returned home, tossing his bag onto the couch as he sighed in exhaustion. It was already 7:58 PM. He planned to watch the news for a bit before pulling an all-nighter with his favorite games—his usual weekend routine. However, at exactly 8:02 PM, just as the news finished, the screen suddenly shifted.

A bright golden glow filled the television. The ZAGE logo appeared in a dramatic burst of light, accompanied by an upbeat, energetic theme. Takayuki's eyes widened. "HUH!? A ZAGE advertisement!?" He immediately leaned forward, heart pounding in excitement.

The advertisement began with the sight of Zaboru, standing front and center, wearing his iconic helmet. But he wasn't alone. Surrounding him were some of the most recognizable characters in gaming—Mario, Sonic, Mega Man, and SpongeBob—all standing triumphantly beside him. The background was a swirling, animated spectacle of color and excitement, and then, in perfect sync, the four characters enthusiastically shouted, "COOL!"

Zaboru smirked. "Oh? You're wondering what we're about to show you? Well, it can't be helped! Let's get started!"

The music suddenly shifted into a high-energy beat as Mario, Sonic, Mega Man, and SpongeBob jumped onto a regular ZEPS console. But they weren't alone. Donkey Kong, Pac-Man, Z-Man, Little Mac, and a bunch of other ZAGE characters quickly joined them. Then, as if by magic, the normal black-and-gray ZEPS began to transform right before the viewers' eyes. It was no longer just a simple console—it became something vibrant, filled with stunning artwork featuring all of ZAGE's beloved characters. Sonic ran alongside Mario, SpongeBob grinned beside Donkey Kong Jr., Mega Man rode atop Gun-Nac's gunship, and Ryu Hayabusa stood side by side with Z-Man. It was a masterpiece of creativity and awesomeness, a sight no fan could resist.

Zaboru's voice rang out. "Introducing the ZEPS Special Edition! This is a limited edition model, and we only have a select number available! Secure yours before they're gone!"

Takayuki's eyes sparkled. "WHOA! That ZEPS looks incredible! I HAVE to get one!"

But the ad didn't stop there. The music built up once more, signaling another major announcement. "Do you think that's all? Not even close! On March 22, we are releasing not one, not two, but SIX brand-new games! Let's check them out!"

The screen exploded into gameplay footage.

"First, we have The Legend of Zelda!" A stunning 8-bit scene of Link traversing dungeons and battling fierce monsters appeared.

"Next up, Castlevania!" The Bulky whip-wielding hero, lashed through hordes of supernatural foes.

"The third game is Contra!" A fast-paced, action-packed sequence showed soldiers dodging bullets and blasting enemies in an adrenaline-fueled fight for survival.

"And let's not forget Rad Racer!" A sleek car sped down neon-lit highways, while there are others cars trying to overlap it capturing the thrill of high-speed competition.

"Then, we have Final Fantasy!" An epic orchestral 8-bit tune played as pixelated heroes stood against monstrous creatures in a grand adventure.

Then, the screen faded to black, creating suspense. Silence followed. And then, with a sudden burst, the final title was revealed—Super Mario Bros. 2!

Takayuki gasped. "WHAT!? SUPER MARIO BROS 2!!?" His excitement skyrocketed as the ad showcased fresh gameplay footage from the highly anticipated sequel.

The visuals continued to dazzle, showcasing the innovative gameplay, new characters, and fun mechanics that defined the upcoming releases. The camera zoomed in on the ZEPS logo, transitioning to a scene where families and friends gathered around TVs, playing these games together with excitement and laughter. A narrator's voice echoed in the background: "Games that bring joy, stories that create memories, and adventures that never end. ZAGE—The Future of Gaming!"

As the ad reached its climax, Zaboru's voice echoed once more.

"Isn't it amazing!? Remember, ZAGE is always committed to delivering the highest quality! ZEPS Special Edition and our SIX new games will be available on March 22! Mark your calendars!"

The screen faded back to the golden ZAGE logo, locking in the message. Takayuki could feel his heart racing. There was no doubt in his mind—he was definitely getting the new games. "Screw the MGB! HAHAHA! I'm buying EVERYTHING!"

Meanwhile, back at the ZAGE headquarters, the energy was electric. The executives were gathered around, watching the ad live as it aired. The moment it ended, the room erupted into cheers and applause. Shinsuke grinned as he leaned back in his chair. "That was genius, boss. With that ad, most ZEPS fans will save their money for these releases instead of wasting it on an MGB. Sonaya just lost potential customers before they even had a chance."

Zaboru smirked knowingly. "Exactly. And let's not forget that Akechi-san's Akaishidan game releases tomorrow. That makes it SEVEN ZEPS titles coming out this month alone. Sonaya won't know what hit them. Let's see how they try to recover from this."

Laughter and excitement filled the room as ZAGE celebrated their third highly successful television ad campaign. Their strategy was working, and the battle against Sonaya had just taken a decisive turn in ZAGE's favor.

Takayuki, still staring at the screen, grabbed his wallet and checked his funds. He needed to budget carefully, but one thing was certain—come March 22, he would be in line first thing in the morning. His weekend plans had changed. Now, he wasn't just playing games—he was counting down the days until his future of gaming arrived.

To be continued.

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