The Attractive and inciting CEO - Chapter 1 Broken hear

Throughout this current life of mine, I will pay no attention to my past lives, nor will I seek future lives. I wish to live vigorously, to pay back debt of gratitude and fulfill duty to avenge, to defeat valiant heroes from all species, and to proudly laugh at all the Gods and Demons of the Six Path of Reincarnation!

- Description from Novelupdates

The Great Yan Empire exists in a world where respect can only be earned through strength. Within this Great Yan Empire, the four great clans have always stood above the rest. Among them, a particular incident in the Lin Clan resulted in the banishment of a certain individual who went on to start his own family, in hopes of one day being recognized again by the Lin Clan, and rejoining them…

The story follows the protagonist, who wakes up one day to find himself in the body of Licht, a villain from a novel he was reading. Licht is a notorious villain who is known for his cruelty and ambition. However, the protagonist soon discovers that he has a natural talent for villainy. He quickly rises through the ranks of the evil organization and becomes a powerful force in the kingdom.

The legend of the continent, the battle that brought fame; the Sacred Phoenix Lady, the Windfire Meteor Godrealm saber-art; the pair that ascend and fuse, the golden sun and the blue moon, the fury of the crashing thunder. There is no magic, no battle qi, nor any martial arts in this land. However, there are martial spirits. Ten thousand years have passed since the founding of the Tang Sect on the Douluo continent, and it has declined. A new, proud generation of heaven’s chosen has been born. Can the new generation of Shrek’s Seven Devils rally the Tang Sect and once more compose the song of the Unrivaled Tang Sect?