MTL - Lord Xue Ying - v37 Chapter 12 Isn't it a avatar?

He had served in the strongest Special Forces, Heavenly Sword Special Force. As the commando of commandos, he created the Netherworld in the western underground world and became the formidable Oriental Yama. He said, “I’m Liu Feng. I’m adept at two things: killing and saving. If I want to cure someone, even ghost soldiers can’t take him away; if I want to kill someone, God can’t save him.” Now he was the bodyguard of Yang Shiwen, who was the daughter of the richest family in Donghai City and suffered from a rare disease. Could Liu Feng save Yang Shiwen’s life with his amazing art of healing? What would happen to his double life?

- Description from Novelupdates

As childhood sweethearts, they were made to engage under the manipulations of their families. It involved having to to live in the same room and sleep together.

One night, she is accidentally made drunk, and in his delirium, he kisses her only to realize he enjoys it. From time to time, he would sneak a kiss on her, but his “crime” is eventually discovered in an accident. After being accused by her, he says with a smile, “You are my wife, why can’t I kiss you?”

The two people’s daily routine is full of bickering and mutual discrediting of each other.

Although he claims to disparage, he actually cares intensely about her. He feels crazily jealous when she is close to other men, to the point of tying her to his side, so that she becomes exclusively his.

- Description from web

Akira Kuromiya is just an average high schooler who gets killed by a robber. He wakes up and is now a chicken!? Even worse he becomes the familiar of a girl who's apparently the heiress of a powerful clan.

That was for a short while though, as he was abandoned and woke up to find out he, now she, is trapped in a deadly magical forest with all sorts creatures trying to kill her.

The world she finds herself is one of magic and monsters like the manga she's been reading. Akira, now Hinotori is trying to live her life as a chicken in another world!

Xuanyuan was reborn into a strange new world where training to be a Xian was a cornerstone. There was however something ancient dwelling inside his body. He could now devour all of creation…

This is the journey of an ordinary boy and his transformation into the supreme being that reigns over all existence! Everywhere he went, he could not help but tie his fate with numerous women. It did not matter whether they were a goddess or a devil…

- Description from Novelupdates